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Chipotle launches UK-wide matchday offer: wear a football shirt in a Chipotle restaurant, and get a buy-one-get-one-free (BOGO) main meal

by Fiona Briggs
June 9, 2026
in Retailer News
Reading Time: 1 min read

ChipotleTo celebrate this summer’s World Cup, Chipotle Mexican Grill UK is launching its first ever UK-wide matchday offer. On Tuesday June 11th, from 3pm until close, any fan who comes into a Chipotle restaurant wearing a football shirt can claim a buy-one-get-one-free main meal.

Matchday is more than what happens on the pitch, it’s the rituals that come with it. Whether that’s heading down to the pub with friends, gathering around the TV screen with your family at home, or sneakily watching the match on your phone on the tube, it’s a moment for fans around the world to feel connected.

What better way to feel connected to the World Cup in Mexico then heading down to a Chipotle?  The matchday offer gives fans a way to celebrate the tournament and feel connected to the place it’s being held at, while enjoying real food made with wholesome ingredients and no artificial colours, flavours, or preservatives.

“Our real ingredients prepared with classic culinary techniques are a differentiator for fans looking for fresh food on matchday,” said Anat Davidzon, managing director, Chipotle International. “Whether they’re gathering before kickoff or celebrating after the final whistle, Chipotle offers freshly prepared food that complements the traditions that make football fandom so special.”

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