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Asda has today launched its first Hot Food To Go Meal Deal, offering shoppers a hot lunch for just £4

by Fiona Briggs
August 7, 2026
in Retailer News
Reading Time: 2 mins read

Asda is helping customers enjoy a hot, satisfying meal for less with the launch of its NEW Hot Food To Go Meal Deal for £4, available at the Asda Hot Food To Go counters in participating stores nationwide.

Designed to offer customers a convenient and affordable alternative when on the move, the new deal includes a Main, Side and Dip for just £4, with a wide range of breakfast and lunchtime favourites available to mix & match.

The launch marks the first time Asda has introduced a meal deal centred around its Hot Food To Go and rotisserie offering, building on the success of its existing Meal Deals in the standard Food To Go and Pizza counters.

Customers can now choose from 17 mains, five sides and eight dips, creating a hot meal tailored to taste. Breakfast options include the Asda Sausage Bap (£2.00) and Sausage & Bacon Bap (£2.90), freshly prepared daily, while lunchtime favourites include Hot & Spicy Mini Fillets (£2.50) and top-brand Chicago Town Cheese Pizza Slices (£1.48).

To complete the meal, shoppers can add sides such as the NEW Hash Browns (£2.00) or Skin On Fries (£2.00), alongside a choice of dips for the ultimate combo, including Buffalo (50p), Garlic & Herb (50p) and Piri Piri (50p).

As for rotisserie, customers can indulge in the Asda Chinese Chicken Drumsticks (£3.60) and Piri Thighs (£3.60) as part of the Meal Deal, whilst the larger Half Chicken (£4.12), Tasty Chicken (£6.98) and Gammon Joint (£4.67) remain in the range as individually priced products.

Stephanie Ashby, buying manager of Rotis & Food Services at Asda, said: “We know our customers are looking for convenient meal options that don’t compromise on taste or value, which is why we’re delighted to introduce our new £4 Hot Food To Go Meal Deal. From freshly made breakfast baps to pizza slices, spicy chicken fillets and crispy fries, there’s something for everyone to enjoy for breakfast, lunch and beyond! With plenty of mix-and-match combinations available, it’s a great-value option for shoppers looking for a hot meal on the move.”

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  1. Wasabi launches British Sushi Time (BST) to encourage Brits to step away from their desk and reclaim their lunch breaks with its first-ever meal deal for two
  2. Asda launches first-ever Meal Deal and it’s the cheapest option available to all
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