Drip Water (www.thedrip.vip), the British natural mineral water brand by Big Zuu, has secured its first major grocery listing with Morrisons launching both its Still and Sparkling waters in 1,500 supermarkets, convenience stores and forecourts nationwide with an RRP of £1.00 for a 500ml can.
After only launching in October 2023, Drip has rapidly grown and is on track to sell its millionth can within 6 months of hitting the market. Drip wants to change the way we view water and make people realise it can be a lifestyle and have just as much brand impact as the likes of energy drinks. Their tagline of ‘water isn’t boring’ is at the forefront of all they do as they aim to create the UK’s first true lifestyle water brand that resonates with and entertains people.
Big Zuu is known for his huge personality and unique take on entertainment when it comes to food and drink. Drip has this DNA running through all it does and wants to entertain just as much as it hydrates people. For example, here is the launch announcement video Big Zuu and his team produced for the Morrisons launch.
Big Zuu, Drip Water co-founder commented: “Back in the day I used to work in Morrisons, now I work with Morrisons – it’s gone full circle. I’m gassed to see Drip on their shelves, big love to Chris Thompson and the team there for believing in Drip and what we’re trying to achieve. We want to show water isn’t boring, it can be a product people are proud to be seen with, be entertained by and do good for the environment. I can’t wait for everyone to see what else we’ve got planned!”
