Pukka Herbs, a leading organic herbal tea brand, has announced the renewal of its longstanding partnership with the Eden Project, marking a continuous collaboration since 2015 as part of Pukka’s commitment to the 1% for the Planet initiative.
The renewed partnership symbolises their shared mission to foster a deeper connection between people, nature, and the planet, with the ultimate goal of creating a happier and healthier world.
Since the partnership began, the Eden Project has welcomed over 6 million visitors, most of whom will have experienced the magic of Pukka during their visit. Integral to the visitor experience, the Eden Project conducts daily tea-tasting sessions at the Herbal Tea House as part of its free guided tours. Additionally, visitors to the Tea Pod can discover the incredible stories of herbs and spices that feature in Pukka’s tea blends, with many of these growing in the Rainforest Biome.
Within the Eden Project’s restaurants, guests can choose from a large selection of Pukka tea varieties, contributing to a staggering consumption of 2,000 cups of tea per day. Furthermore, the Eden Project proudly stands as the largest single independent retailer of Pukka teas worldwide, with over 117,000 boxes sold.
As an integral part of the continued partnership, Pukka Herbs will retain its position as the Official Herbal Tea Sponsor of the Eden Sessions presented by Volvo, 2024. Set against the breath-taking backdrop of the iconic Eden Project, this year’s world-class live music series kicking off in June will feature performances from acclaimed artists including Fatboy Slim, Crowded House, Rick Astley, The National, Paolo Nutini, Suede and Manic Street Preachers, Tom Grennan and JLS.
Announcing the renewal of the partnership, Laure de Chaisemartin, Pukka’s UK marketing lead, said: “We are delighted to renew our partnership with the Eden Project, which is a real beacon of environmental stewardship and innovation. Together, we aspire to inspire millions of individuals to deepen their connections with nature, empowering them to make conscious choices for themselves and our planet.”
Rita Broe, managing director, Eden Sessions, said: ‘’We are delighted that our valued partner Pukka Herbs is continuing their longstanding collaboration with Eden. It’s also great that they will be sponsor of our live music series the Eden Sessions for the second year running: the shows begin in less than two months so we have exciting times ahead!
“Pukka and Eden share a passion for inspiring people to take positive action for the planet, and our jointly-developed on-site exhibits really bring to life the stories of plants which grow in our biomes and are used in Pukka’s herbal teas. Here at Eden, we are storytellers, and Pukka demonstrates ‘herbal wonder’ – so it’s a great combination which our visitors love hearing about.’’
For more information about Pukka Herbs and the Eden Project, please visit www.pukkaherbs.com and www.edenproject.com.
