Healthy snacking just got a little sweeter (without the added sugar!). Squirrel Sisters, the UK’s original no-added-sugar snack brand, is thrilled to announce its launch into Tesco Northern Ireland, now available in the food-to-go aisle within the Wellness Bay and included as part of the Meal Deal.
Founded by sisters Gracie and Sophie Tyrrell in 2015, Squirrel Sisters is one of the original pioneers in the better-for-you snacking category. Their award-winning range is made with 100% natural ingredients and contains no added sugar, offering genuinely good-for-you snacks without compromising on taste.
The no added sugar category is growing rapidly, driven by rising consumer demand for healthier food choices. Squirrel Sisters continues to lead this movement, providing great-tasting options that support wellness on the go.
“We’re beyond excited to be launching into Tesco Northern Ireland, it’s a huge moment for us. To be selected by the Tesco team to be part of their Wellness Bay in one of the most respected supermarkets is an incredible achievement and brilliant opportunity for us to make better snacking options more accessible to people on the go” Gracie Tyrrell, co-founder of Squirrel Sisters.
Squirrel Sisters snack bars are available now in Tesco NI stores and online, offering a natural, great-tasting alternative in the food-to-go space. The range is also suitable for those following gluten-free and vegan lifestyles.
This launch reflects Tesco Northern Ireland’s continued commitment to expanding its wellness offering and supporting brands that bring innovation, integrity, and flavour to the category.
