Tonic is expanding its range in Sainsbury’s, adding five new products across their kids and adult wellness offerings. The expansion sees the new products roll out into 131 stores with the existing Tonic range now stocked in up to 530 stores nationwide.
The expansion builds on Tonic’s existing presence in Sainsbury’s, as demand grows for simple, targeted supplement options that fit into everyday routines, particularly as busy lifestyles make it harder for people to consistently get what they need from diet alone.
In the UK, this is also true for children, with 91% of under 18s falling short of the five-a-day target. (Food Foundation National Diet and Nutrition Survey 2025)
Tonic’s expanded range in Sainsbury’s will span early years nutrition through to adult wellness, ensuring that more customers can easily pick up what they need for the whole family in one shop.
The products launching into Sainsbury’s are:
- Baby Multi Drops – a liquid multivitamin delivering 14 essential vitamins, minerals and plant extracts, including the full NHS-recommended dose of Vitamin D3, designed to support babies 6 months+
- Kids Calm Gummies – a gentle blend of magnesium, ashwagandha KSM-66 and lemon balm to help support calm and relaxation as part of kids’ bedtime routines
- Energy + Hydration (Mango) – an effervescent blend of electrolytes, B vitamins and ginseng to help maintain hydration and energy levels throughout the day
- Focus + Mind (Peach) – an effervescent tablet combining Lion’s Mane, L-tyrosine and adaptogens, to help support focus, calm and mental balance
- Rest + Recover (Strawberry) – a magnesium-rich evening drink with botanical extracts to help with rest and recovery at the end of the day
Each offering is designed to make it easy for people to support their daily wellbeing, with drops, gummies and effervescent tablets designed to fit easily into existing routines whichever format they prefer – and everything Tonic makes is without added sugar, additives, or sweeteners.
Sunna van Kampen, founder of Tonic Health, says: “We’re seeing people move away from complicated supplement routines towards products that are easy to use and actually fit into real life. Expanding our range in Sainsbury’s is about making that more accessible, whether that’s parents looking for something simple for their kids, or adults wanting better options for energy, focus, sleep or hydration.”
The expanded Tonic range will be available in up to 530 Sainsbury’s stores and sainsburys.co.uk from 28th March.
