Winmau, the world’s leading dartboard manufacturer, has today announced a record-breaking extension to its already powerful partnership with the PDC, which will see Winmau continue to be the organisation’s official equipment provider.
The announcement was made by PDC Chief Executive, Matthew Porter, and Nodor Group CEO, Tom Brown, as part of the draw event for the 2026 Winmau World Masters, which takes place from Thursday 29th January to Sunday 1st February at Arena MK in Milton Keynes, UK.
The renewed, long-term partnership is the biggest of its kind in darts equipment supply and it will see Winmau dartboards continue to be used exclusively across the PDC’s televised events, with events this year spanning 17 countries including the UK, USA, Saudi Arabia, Australia and New Zealand.
With the recent World Darts Championship attracting over 10 million TV viewers in the UK alone, the partnership will see Winmau introduced to a rapidly growing fanbase while ensuring the world’s best players enjoy the world’s best equipment as they excite new and existing audiences around the globe.
The deal is spearheaded by Winmau’s latest dartboard, the revolutionary Blade X – the most advanced dartboard in the world. The Blade X will make its PDC debut at the Winmau World Masters this week and will become the official dartboard of the PDC for all Premier and World Series Events moving forward.
Built on years of championship engineering and offering elite and amateur players an unrivalled experience when it comes to precision, durability and playability, the Blade X cements Winmau’s position as a pioneer in darts equipment engineering and production and is a major factor behind the long-term extension of its relationship with the PDC.
The new deal will see Winmau remain a title sponsor of the Challenge Tour, Development Tour and World Youth Championship, highlighting its joint commitment with the PDC to developing the next generation of darts talent, improving player pathways and introducing the sport to new players of all abilities.
Winmau are also a partner of the PDC-affiliated Junior Darts Corporation and sponsor many top professional stars – including Michael van Gerwen, Daryl Gurney and Danny Noppert – as well as emerging talents from around the world.
Tom Brown, Nodor Group CEO, added: “We’re incredibly proud to be a long-term partner of the PDC and this record extension further cements our great relationship and our commitment to growing darts in the UK and around the world.
“We pride ourselves on our heritage and providing the very best-in-class dartboards and equipment and this new deal, spearheaded by the launch of our latest board, the Blade X, is testament to our unrivalled level of engineering, craftsmanship and production, ensuring that the world’s best players continue to play with the world’s best equipment.”
Matthew Porter, PDC chief eecutive, commented: “Winmau have been a fantastic partner of the PDC over the last four years, and this record-breaking extension reflects our shared ambition for the future of the sport.
“Their commitment to innovation, quality and performance is unmatched, and the launch of the Blade X sets a new benchmark for darts equipment at the very highest level.
“We’re delighted to continue working together to deliver the best possible playing conditions for our players while helping to grow darts to new audiences around the world.”
