Braehead, one of the UK’s most popular retail and leisure destinations, owned by property company SGS and managed by Global Mutual, is pleased to announce that leading sportswear retailer, Sports Direct is opening a new store in the centre.
The brand will relocate and upsize from its existing store in the retail park to a new 20,000 sq. ft store on the upper level of the main centre.
The new store will feature the best brands in sport across men’s, women’s and kidswear alongside this, the store will house:
- USC:a dedicated area set out for trend-focused consumers to explore and shop the most iconic premium lifestyle brands in one space – from authentic branded denim and urban fashion to accessories and footwear.
- GAME:the leading games retailer will provide extensive and expert knowledge to consumers, offering the latest games, consoles, and accessories.
The news follows the arrival of a host of other new retailers at Braehead over the last few months – including GAP, H&M, Vanilla and Lovisa.
Braehead is a leading retail and leisure destination situated in Renfrewshire, just outside of Glasgow, covering 1.1 million sq. ft and drawing from a catchment of approximately 2.1 million. The centre is home to a diverse mix of retail brands – including many renowned household names, such as M&S, Apple, Primark and NEXT – as well as a host of exciting local and independent brands.
James France, Group Head of Real Estate at Frasers Group comments: “We are delighted to open our Braehead Sports Direct store and bring a new and enhanced shopping destination to the centre. As we continue to expand our store portfolio across the UK, our ethos and commitment remain the same; we offer consumers the very best brands and an unrivalled product choice, as we aim to become the number one sports retailer in Europe.”
Steve Gray, head of European retail asset management at Global Mutual, comments: “Sports Direct is a valued, long-standing tenant and much loved by our shoppers. The brand’s decision to open a new store reflects the success of the relationship to date and is also indicative of the continued appeal of physical retail more broadly.”
“We are delighted that this expansion will also bring USC and GAME into the store. These well-loved names will further enhance the offer, providing customers with even more choice.”
