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Home Retail News Products

VEETEE launches STIR’D: new cooking concept to elevate family meals

by Fiona Briggs
December 8, 2024
in Products
Reading Time: 3 mins read

VEETEEVeetee is thrilled to announce the arrival of STIR’D, an innovative product set to transform the way families create delicious meals.

Freshly launched in Tesco, STIR’D is designed for those who crave bold flavors and love being adventurous in the kitchen—unleashing their creative culinary skills and experimenting with new flavor combinations, in their dips, snacks and mains…adding BIG FLAVOURS with just a stir.

STIR’D isn’t just for rice! Think creatively with flavor-packed ideas like Smokey Cajun-spiced wedges, Pilau-infused new potatoes or mash, Rose Harissa corn on the cob, Sriracha-marinated paneer…or try them in a yoghurt dip, pimp up your hummus or embellish your mayo!

Whether you want to dip, mix, pour, marinate, drizzle, dunk, or splash this versatile sauce into your cooking, the possibilities are endless. STIR’D transforms an endless variety of dishes, making it the go-to solution for anyone seeking flavour and convenience.

Available in four mouth-watering flavors—Fiery Sriracha, Smokey Cajun, Rose Harissa, and Aromatic Pilau—STIR’D caters to both vegetarians and food enthusiasts alike. Each family-sized 100g pot can be stirred into Veetee microwave rice trays (x2) or 500g of rice, serving 4-5 people, making it a simple way to feed the whole family. But don’t stop at rice—STIR’D adds a burst of flavor to a wide variety of dishes. Push the boundaries with creations like Smokey Cajun cauliflower steaks, Pilau-flavored roasted chickpeas, Sriracha-baked tofu, or Rose Harissa flatbreads—so give your old foodie favourites a new personalised twist with VEETEE STIR’d.

 

“Try STIR’Ds convenience and bold flavors, for some extra creativity to your kitchen – and get ready to transform mealtimes,” said Rajiv Varma, Managing Director of Veetee Foods. “We’re excited to offer a product that not only simplifies meal prep but also inspires culinary experimentation.”

STIR’D is newly available at Tesco, priced at £2.00 per 100g pot.

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