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Home Retail News Retailer News

Charles Tyrwhitt announces legendary England cricketer Stuart Broad as its newest brand ambassador

by Fiona Briggs
April 7, 2025
in Retailer News
Reading Time: 2 mins read

 Charles TyrwhittCharles Tyrwhitt has revealed legendary England cricketer Stuart Broad as the latest sports star joining the brand as an ambassador. Stuart will be a part of the brand’s long history collaborating with impressive sports stars, Joe Root, Matt Dawson, and Marcus Smith. Charles Tyrwhitt is thrilled to have Broad joining the team as an official brand partner.

Broad has enjoyed an outstanding career, lasting almost two decades and leading him to become one of England’s most beloved sportsmen. Throughout his career, Broad took over 550 test wickets and became a key player in some of the country’s most exciting cricket moments. His career peaked with remarkable achievements, including an incredible 8-wicket haul against Australia in 2015, and famously being part of the team that won the 2019 Cricket World Cup. Following his retirement in 2023, Broad is looking to the future with some exciting new projects – and Charles Tyrwhitt is thrilled to announce that it will be part of his next chapter.

As skilled a commentator as he was a player, Broad’s personality, style, and love for the brand make him the perfect fit as our latest ambassador. The Charles Tyrwhitt team has long admired his performance on the pitch and his insight as a pundit—just as much as we’ve enjoyed following his effortless style and the looks he puts together. This personal style comes through in his first campaign, which highlights the versatility of our bestselling linen range. Due to high demand, this year’s linen range boasts the widest range of colours, collars and styles that the brand has ever released. The range will introduce 100% linen polos in various styles, which are unique to the market with its highly absorbent and quick drying fabric, making it ideal for hot days out watching the cricket!

Stuart Broad has said of his partnership with Charles Tyrwhitt: ‘I am really looking forward to representing Charles Tyrwhitt as a brand ambassador. As a long-time customer and fan, this partnership feels like a natural step for me. The collection offers something for every occasion in my life—whether it’s dressing casually for everyday moments as a dad or wearing a sharp suit for an event. Charles Tyrwhitt makes it effortless to dress well.’

Joe Irons, chief sales and marketing officer of Charles Tyrwhitt, says: “We are thrilled to welcome Stuart Broad as our latest brand ambassador. We’ve been huge fans of him throughout his legendary cricket career and have loved watching his evolution into a modern role model. Aside from his many sporting legend credentials, Broad’s personal style aligns perfectly with our brand – he looks great in our clothes, and he perfectly embodies the values we stand for at Charles Tyrwhitt. We can’t wait for everyone to see his first 2025 campaign and all that’s to come!”

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