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Home Retail News Events

A modern Mother’s Day Gift: DRAM5’s whisky discovery experience

by Fiona Briggs
February 23, 2026
in Events
Reading Time: 3 mins read

DRAM5DRAM5, a design-led whisky discovery box, reimagines the way that whisky is experienced and appreciated — making it a distinctive and thoughtful Mother’s Day gift for whisky lovers. Created for both the curious and the connoisseur, DRAM5 invites drinkers into a bold new world of flavour exploration. Its mystery boxes contain five surprise single-cask, barrel strength Scotch whiskies, inviting the recipient to explore Single Malt Scotch whisky without preconception, offering an innovative and memorable tasting experience.

By stripping back branding bias, DRAM5 challenges traditional whisky tasting and redefines it as something immersive, interactive, and unapologetically modern. The contemporary concept champions a tech-savvy, digitally sophisticated approach to flavour, with a design sensibility that provides an elevated boutique experience — a fresh take on traditional whisky labels and a beautiful gift to mark Mother’s Day.

Sourced from both celebrated and boutique distilleries across Scotland, the whiskies in each DRAM5 box are drawn from individually selected casks, each chosen for its character, provenance, and uniqueness. The first release is strictly limited to 6,000 boxes, and every single cask whisky featured in the collection is exclusive to DRAM5 and cannot be purchased elsewhere — making it an especially special way to celebrate Mum.

Each of the DRAM5 blind boxes will include a surprise combination of premium, rare and ultra-rare expressions. 60% (3,600 boxes) will only include premium drams from distilleries in Scotland such as Benriach, Blair Athol, Craigellachie, Glenrothes, Glenturret and Laphroaig, amongst others. 35% (2,100 boxes) will also include a rare single cask whisky within the selection from distilleries such as Ben Nevis and Glen Grant, with whiskies aged for 27 years or longer.

For those fortunate enough to receive one of the 5% (300 boxes) including ultra-rare drams within the selection received, they could find whiskies such as an Ardbeg 34yo, a Littlemill 36yo or a Macallan 34yo. This potential mix of ultra-rare, rare and premium whiskies in every DRAM5 blind box ensures that each delivers a unique, exciting and unpredictable tasting experience — ideal for a Mother’s Day celebration with a difference.

The concept centres around a disruptive approach to blind tasting for a new generation of drinkers; from unexpected flavour combinations to rare regional expressions, each dram is approached without expectation, encouraging exploration of flavour and aroma on its own terms. The DRAM5 mystery boxes reimagine whisky discovery; rather than acquiring a single bottle with a fixed identity, recipients engage with five different drams. For some, that may mean encountering a distillery previously unknown to them. For others, it may be an unexpected favourite that challenges their usual preferences — either way, it’s a journey of flavour, exploration and storytelling, perfectly suited to sharing on Mother’s Day.

DRAM5’s visual identity and packaging has already garnered reputable design accolades, including recognition from the Muse Design Awards and a Gold Award at the iF Design Award 2025. The packaging stands as a bold expression of contemporary design, fusing modern minimalism with tactile luxury. It brings a refreshing playfulness to the traditional world of Scotch whisky, seamlessly blending meticulous craftsmanship with a reverence for the centuries-old art of whisky distilling. Every detail of the boxes, from the sleek exterior to the carefully curated interior, reflects a celebration of both innovation and heritage. Each box is a bold statement piece, equally at home on a drinks cabinet as it is as a Mother’s Day gift to impress even the most discerning whisky lover. DRAM5 is designed to spark conversation at a family gathering, a tasting night or simply to savour each dram at home.

This release marks a new approach to Scotch whisky appreciation where rarity, exploration, and sensory discovery come together in a format designed to challenge and delight both experienced collectors and curious newcomers alike.

The perfect “Mother’s Day Gift” is now available through the brand’s official website https://dram5.com/ and select premium retail stockists. RRP: £95.00

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