Nulo announces Ellie Kildunne as latest ambassador for 'Fuel Incredible' campaign

, the leading global pet nutrition company, is proud to announce that England rugby star Ellie Kildunne, and her dog, Otis, have joined Team GB Winter Games star Matt Weston as the brand’s latest British partners and members of Team Nulo.

Nulo has become the go-to nutrition choice for elite athletes worldwide, who trust its high animal-based protein and low-carb recipes to support the health and performance of their dogs and cats. For athletes who prioritise nutrition in every aspect of their lives, that standard extends to their pets, a philosophy that underpins Nulo’s partnership with Ellie.

In rugby, the team is everything. No sport demands more collective trust, more shared sacrifice, or more relentless commitment than the game Ellie Kildunne has dedicated her life to. As one of the most electrifying players in women’s rugby and the 2024 World Rugby Women’s Player of the Year, she understands better than most what it means to be part of something bigger than yourself.

A cornerstone of both Harlequins and the England Red Roses, she has earned back-to-back Six Nations titles and a World Cup winners’ medal as part of a squad that has redefined the international game. Her explosive pace, vision and leadership make her a standout figure in British sport. With the next Rugby World Cup firmly in her sights, her drive to excel shows no sign of slowing.

But for Ellie, that sense of team doesn’t clock off when she leaves the pitch. Otis, her four-year-old Cocker Spaniel cross, is as much a part of her support system as any teammate she has ever played alongside – there at the end of every training session, every tough match, every long day. That consistency and companionship are something she values as deeply as anything the sport has given her.

It is that same instinct, to surround yourself with the right people, the right support, the right fuel, that drew Kildunne to Nulo. Having spent years learning exactly what her body needs to perform at the highest level, she applies the same rigour and care to what goes into Otis’s bowl. For a player for whom attention to detail is simply second nature, the partnership is a natural one.

“Otis is my teammate – simple as that. People might raise an eyebrow at that, but anyone who has a dog knows exactly what I mean. My life revolves around team, and he is as much a part of that as anyone I share a dressing room with. He keeps me grounded, gets me outside and away from the game when I need it most, and there is nothing quite like coming home to that kind of love at the end of a hard day.

“As an athlete, I’ve learned the hard way how much nutrition matters and it has taken years to fully understand what my body needs and to find brands I genuinely trust. I apply the same thinking to Otis, and that starts with what goes in his bowl every single day. Nulo gives me that confidence. It’s the quality and the trust that matters most to me – knowing that what he’s eating is genuinely the best I can give him.”

Nulo’s “Fuel Incredible” platform celebrates the powerful bond between athletes and their pets, brought to life through a prestigious global roster of world-class talent, including Olympic multiple gold medallistsGabby Thomas and Jordan Stolz. The platform highlights how shared routines of health, adventure and companionship enrich both human and animal lives, showing that the drive to be better extends far beyond the pitch. Nulo looks forward to sharing Ellie and Otis’s journey through the platform.

By welcoming Kildunne to the Nulo family, the brand reinforces its mission to provide premium, science-backed pet nutrition, and to inspire pet parents across the United Kingdom to give their pets the support they need to thrive in every moment that matters. Because when it comes to building a team you can rely on, some of the most important members have four legs.

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