UK shoppers’ blended trust for product recommendation sources prompts need for cross-channel ads, research finds
With UK shoppers now demanding more ‘blended’ product recommendations, both from traditional ad channels, as well as from brands and ...
With UK shoppers now demanding more ‘blended’ product recommendations, both from traditional ad channels, as well as from brands and ...
Demand from shoppers for engagement through in-aisle digital signage and ads served at the shelf edge is driving the growth ...
UK shoppers propensity to be influenced by ads at the shelf-edge is growing, as consumer demand and retailer adoption of ...
The store is now the channel where consumers are most likely to make impulse purchases, according to the latest research ...
Why have so many retailers, both large and medium, moved into retail media in the last three years? Bernd Bube, ...