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Home Retail News Retailer News

InPost delivers exciting new partnership for Newcastle United

by Fiona Briggs
December 5, 2023
in Retailer News
Reading Time: 3 mins read

InPost Group, Europe’s leading e-commerce delivery platform is delighted to announce a multi-year partnership with leading Premier League Club Newcastle United, and is now an Official Partner of the Club.

Newcastle United & InPost groupThis new agreement between two rapidly growing organisations is the first of its kind for InPost’s UK operation, which already has over 6,000 Out Of Home delivery options across the country. This number is set to increase as Newcastle United supporters will soon experience the convenience of using bespoke InPost parcel lockers at St. James’ Park – the first in the country at a Premier League Stadium.

Honouring the iconic black and white of Newcastle United, the specially designed parcel lockers will be located outside the iconic Gallowgate End, offering customers a city centre location, with InPost also having a number of collection points around Newcastle and wider Tyneside area.

Eagle eyed fans around the world will have seen the InPost brand prominently displayed at St. James’ Park during Saturday’s match against Manchester United. Over the coming months, supporters will see more from the partnership with exclusive content, competitions and other exciting Newcastle United opportunities to appeal to fans of all ages.

InPost and Newcastle United are both committed to their local communities, as well as the relentless drive to be number one in their respective fields through high performance, innovation and consistent delivery. These shared ambitions and values will be celebrated throughout the duration of the partnership with a series of collaborative activity.

Rafał Brzoska, InPost Group founder and CEO, said: “This exciting partnership with Newcastle United underlines our commitment to expand InPost’s presence in the UK and Europe, and to provide our best-in-class delivery solutions to a wider audience.

“Sport is a core strategic pillar for InPost across Europe, and we are delighted to add a football team with such similar beliefs to our growing portfolio of exceptional partners. The demand for consumer convenience across e-commerce has never been higher and we are proud to partner with Newcastle United at such a pivotal time of growth.

“Exceptional performance is something that both InPost and Newcastle United aspire to and this will be a key theme as we bring this partnership to life. The international reach and popularity of the club will also help InPost break new ground and we look forward to sharing the journey with one of the most passionate fanbases in the world.”

Newcastle United’s chief commercial officer, Peter Silverstone, commented: “This first of its kind Premier League partnership clearly shows a shared commitment from InPost and Newcastle United to be innovative and creative, whilst putting our fans at the heart of activity.

“Our loyal supporters, and the residents of Newcastle, will benefit from convenient, cheaper, and more environmentally friendly deliveries right on the doorstep of their beloved St. James’ Park.

“Like Newcastle United, InPost is on a rapid and remarkable UK and international growth trajectory, with a 60% increase in locker locations internationally during 2023, with the number of parcels delivered using InPost’s service seeing a 30% increase in their global markets.

“Similarly, during the 2022/23 Season, Newcastle United’s live audience reach grew over 48% in Europe and 44% in the UK, with our number of followers increasing at a rapid pace.

“We are excited to partner with InPost, providing an incredible platform to support their UK and European growth plans. We are delighted to welcome InPost to our family of partners.”

InPost has parcel lockers across many major cities in the UK, with nearly half of all residents in London, Birmingham and Manchester living within a seven-minute walk of one. This relationship provides InPost with the perfect opportunity to grow in the North-East as it looks to increase its customer base of over two million.

This is the latest sporting partnership for InPost Group as it was announced as Official Partner of Tour de France in October 2023 and the Polish Football Association (PZPN) in 2022.

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