A burst of yellow on the iconic King’s Road, this is Trinny’s dream shopping destination come to life and we’ve been uncompromising in our approach to every detail. Designed with designated breakout areas and interactive product-play spaces, our flagship delivers a guided shopping experience that helps you fearlessly feel your best self.
At Trinny London, we take you on a journey to discover products that are perfectly tailored to you – from innovative, award-winning skincare to our bestselling makeup staples. We’ve displayed skincare routine inspiration for beginners and aficionados alike, and there’s space to build a personalised line-up based on your skin goals. You can shop for foundations, tinted serums, concealers and blushers that complement your complexion with ease. Together in the category of your skin tone, you’ll find an effortless shopping experience and a perfect match.
In our Meet Your Match Room you’ll find pre-curated makeup looks and sets sorted to your cool, neutral or warm undertones, and our in-built innovative try-on technology to swap looks with ease. The room has been meticulously designed to give a fully personalised experience using your unique skin, hair and eye tones. We don’t just match your make-up, we also share the clothing colours that suit you best for both day and night.
Downstairs is a first-of-its-kind destination. The Studio is a sanctuary dedicated to personalised consultations with our team of experts and unique community events. It serves as a destination to relax, learn from our pros and feel part of the brand.
So much more than just a place to pick up a new BFF, our flagship celebrates everything that’s unique about Trinny London. We’re bringing back the joy of shopping with a warm, inviting space that centres on connection, community and discovery.
