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Home Retail News Retailer News

Over 2,300 customers turn out for GO Outdoors Wolverhampton grand reopening event

by Fiona Briggs
March 26, 2026
in Retailer News
Reading Time: 2 mins read

A newly refurbished GO Outdoors store opened in Wolverhampton this month, with over 2,300 customers visiting the grand opening event that was held over the weekend.

A huge success, Store Manager, Marc Brown officially opened the store at 9 a.m, welcoming the first 150 groups of queuing customers with a goody bag. Three lucky customers bagged vouchers worth up to £500, as they headed in to browse their newly refreshed store.

Celebrations continued throughout the day, with free hot drinks and entertainment including a DJ, balloon modeller and face painter keeping spirits high. Leisure Lakes helped bring a buzz to the event, hosting competitions and undertaking free bike safety checks for customers.

The store stocks a wide selection of top outdoor brands, including Rab, OEX, and Berghaus, as well as trusted brands such as Peter Storm, Hi-Gear, and Osprey. It also features a Leisure Lakes cycling concession and a refreshed Fishing Republic range, as well as a large tent field and hiking department! Free boot and rucksack fitting services are also available, with up to 3 hours free parking for customers.

Wolverhampton’s store manager, Marc Brown, comments: “We are so thrilled to have officially opened the doors of our newly refreshed GO Outdoors store, and to showcase the best in outdoor equipment and apparel to the people of Wolverhampton.

“With such a strong turnout, the grand opening event was a huge success, and it was so great to see members of the local community discovering what the store has to offer.

“Our team are all outdoor enthusiasts who take pleasure in helping inspire and equip others for whatever adventure they’re gearing up for. From dog walkers to cyclists and anglers, everyone is welcome – and there is something for everyone!”

To celebrate the refurbishment, GO Outdoors are offering 15% off across most departments in-store until 26th March.

GO Outdoors Wolverhampton’s address is Eagle St, Bilston Rd, Wolverhampton WV2 2AQ.

Find the latest store information and opening times by visiting the Wolverhampton stores webpage.

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