As supermarket giants and convenience retailers look to capitalise on the lucrative Halloween confectionery spike, Bebeto has unveiled its 2026 seasonal line-up, anchored by product innovation, Halal certification, and an entry £1 price point.
With value remaining a critical footfall driver for the impulse off-the-shelf channel, the brand is targeting both everyday impulse spend and planned trick-or-treat stock ups with five key SKUs:
Boo Crew Foamies (NEW for 2026): Dual-coloured foam gummies in six character shapes (RRP £1)
Witches Cauldron Mix: Gummy and liquid-centre filled shapes including spiders and brains (RRP £1)
Witches Hair Sour Pencils: Sour-dusted sharing pencils tapping into the growing sour segment (RRP £1)
Spooky Mix Multi-Bag: 25 individually wrapped, vegan-friendly portions designed for portion control and trick-or-treat distribution (RRP £2)
Spooky Mix Gravity Box: High-volume display unit containing 45 individually wrapped vegan mini-bags, ideal for counter-top placement and larger sharing occasions (RRP £5)
Please let me know if you would like to sample any of the products and we would be happy to send a Bebeto Halloween Bundle to you.
Key commercial drivers for retailers:
Dietary Inclusivity: All SKUs are 100% Halal-certified with no artificial colours or flavours, while the multipacks cater directly to plant-based demand (vegan-certified)
Consumer Campaign Support: Bebeto is supporting the range with consumer PR around “doorstep dread” (citing 46% of Brits overwhelmed by doorbell trick-or-treaters), backing the novelty The Scrooge Sweetener self-serve front-door sweet station to drive seasonal buzz and social engagement. With the competition now closed, winning doorsteps across the UK will showcase the Scrooge Sweetener on Halloween night this weekend
