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Asda announces major change to produce prices – starting from next week: potatoes, carrots, parsnips, sprouts and broccoli just 15p from 19th December

by Fiona Briggs
December 13, 2024
in Retailer News
Reading Time: 2 mins read

Asda has announced it will be reducing the prices of key Christmas veg lines to just 15p from Thursday 19th December 2024, to support families with the big Christmas shop.

Available instore and online while stocks last, customers will be able get 1kg carrots (currently 69p), 500g sprouts (currently 85p), 360g broccoli (currently 79p) and 500g parsnips (currently 75p) for just 15p each until Tuesday 24th December. For the first time, Asda will also be including 2kg potatoes in the offer (currently £1.35) meaning customers can bag all the key Christmas dinner sides for a fraction of the price – slashing £3.68 off the final bill.

It’s not just the sides customers can save on – this Christmas Asda is offering British Whole Fresh Turkey at the price of £3/kg (cheaper this year, than it was in 2023) which will also be available from Thursday 19th December instore.

Nearly 5 million Asda customers are already guaranteed money off their Christmas shop this year, having spent almost a year saving up using Asda Rewards Christmas Saver Cashpot. With the number of shoppers using the initiative to save increasing +176% year on year, some customers will have saved enough to guarantee them an entirely ‘free Christmas dinner’. The supermarket is urging customers to ensure they convert their cashpot savings into vouchers before they expire in less than three weeks (on 31st December 2024).

With 50% of Asda’s Christmas Delivery slots already booked up, the supermarket is also urging customers not to miss out on having their Christmas shop delivered straight to their door or picked up via click and collect. For those juggling festive plans, shoppers can make changes or additions to their basket up until 11pm the night before their delivery or collection.

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