Premium fitness brand Built For Athletes has announced the launch of its first-ever clothing collection. Known for producing high-quality performance bags and accessories, Built For Athletes is renowned for its products’ rugged durability, premium materials, and sleek designs; the new clothing range follows the same principles.
The nine piece collection for both men and women will be available to purchase online from the brand’s website from 7pm BST on 30th September 2024, starting from £9.99.
“We are incredibly proud of this clothing collection which has been 12 months in the making,” comments Built For Athletes founder and creative director Nick Costello.
“Clothing was the next natural step for us as a brand, and entering a new category has been a really exciting adventure. Over the last year we’ve relentlessly focused on creating the best performance clothing available in order to match the premium quality of our existing bags and accessories.
We focused exclusively on delivering products that combine practicality with premium quality to enhance performance, and I believe we have succeeded in this.”
Built For Athletes has applied insights and expertise from years of crafting the most resilient performance products to their debut clothing collection. The products have been engineered for sweat, movement and durability to give comfort and confidence during the most intense workouts.
Standout pieces from the collection include the Men’s Training Jogger, featuring four-way stretch material for unrestricted movement, an antibacterial and sweat-wicking finish to keep you dry and fresh, and a convenient zipped pocket for securely storing essentials.
The Women’s Training Sports Bra offers cover-stitched seams to prevent irritation, a lower waistband for added support, and the same antibacterial, sweat-wicking finish to ensure comfort during intense workouts.
The debut Built for Athletes clothing collection is available in a range of classic, stylish colours, including Black, Navy, Washed Khaki and Ecru to shop now.
