Retail Times — UK Retail News
  • HOME
  • ABOUT
    • CONTACT & Press release submit page
    • ADVERTISING
  • PRODUCTS
  • TECH
  • DATA
    • Reports
    • Research
  • RETAILER
    • Manufacturer
    • Wholesaler
  • PEOPLE
  • SUSTAINABILITY
    • Fairtrade
    • Packaging
  • SERVICES
    • Events
    • Awards
    • Logistics
  • COMMENT
    • In My Opinion
    • Featured Article
    • Why It Works
  • RETAIL CATEGORIES
No Result
View All Result
Retail Times — UK Retail News
No Result
View All Result
  • HOME
  • ABOUT
    • CONTACT & Press release submit page
    • ADVERTISING
  • PRODUCTS
  • TECH
  • DATA
    • Reports
    • Research
  • RETAILER
    • Manufacturer
    • Wholesaler
  • PEOPLE
  • SUSTAINABILITY
    • Fairtrade
    • Packaging
  • SERVICES
    • Events
    • Awards
    • Logistics
  • COMMENT
    • In My Opinion
    • Featured Article
    • Why It Works
  • RETAIL CATEGORIES
Retail Times — UK Retail News
No Result
View All Result
Home Retail News Products

Bushmills Irish Whiskey reveals World of Wood Series featuring 15 & 21 YO Single Malts

by Fiona Briggs
September 8, 2023
in Retailer News
Reading Time: 3 mins read

Bushmills® Irish Whiskey has today announced the launch of two rare, single malt Irish whiskeys as part of the brand’s new ‘World Wood’ series created exclusively for global travel retail. Shaped by the unique microclimate on Northern Ireland’s wild causeway coast and seasoned in casks from across the world, the first two expressions – a 15 Year Old and a 21 Year Old single malt – will be available from September.

The World Wood series epitomises Bushmills’ pioneering philosophy of restless progress, showcasing the brand’s extraordinary expertise in whiskey distilling and wood management with carefully curated single malts aged in the finest and rarest hand-selected casks.

For more than four centuries, Bushmills has been relentlessly committed to delivering world-class whiskeys and, in doing so, has often looked beyond Ireland’s shores for inspiration. This new series is spearheaded by Master Blender, Alex Thomas, who adds, “We search the four corners of the world to find exactly the right cask to bring back to our corner to Northern Ireland – Jerez in Spain, Kentucky in USA and Marsala in Sicily”. Alex has worked tirelessly with her network of leading wine and spirit producers and expert cooperages across the globe to handpick the perfect combination of casks. The resulting expressions are testament to her ingenuity and craft, combining the unique character of Bushmills with wondrously warm flavours and accents from far-flung corners of the world.

The 15 Year Old single malt is a masterful combination of 15 Year Old ex-bourbon first and

second-fill American oak casks that beautifully showcases and elevates the floral and fruity Bushmills character. First-fill barrels offer bold, bourbon flavours with layers of soft vanilla and sweeter notes, while the second-fill adds more of the distinct Bushmills character and the natural flavours from the American oak.

The spirit is patiently matured at the Old Bushmills Distillery for 15 years and bottled at 46% ABV, so the sweet, nutty, and complex flavour profile can be savoured to the full. The result is an amber gold whiskey with inviting aromas of toasted oak, warm caramel, vanilla, and subtle hints of hazelnut. The taste is a unique marriage of clove, toffee apple, honeyed vanilla, and sweet apricot, with a smooth and gently warming finish that leaves you wanting more.

The 21 Year Old single malt is aged in bourbon barrels and oloroso sherry butts for a minimum of 18 years before finishing in rare first-fill Marsala wine casks from Sicily for three years. Each of these hand-selected barriques has been seasoned with Marsala Fine Ambra Semisecco DOC, then lightly toasted to deliver lighter, fruitier notes to the maturing whiskey, perfectly complementing the Bushmills floral and fruity house style.

Bottled at 46% ABV, the luxuriously complex flavour profile shines through. On the nose, intriguing aromas of caramelised brown sugar and gentle toasted oak interwoven with candied orange and vanilla. The spirit’s long wait in three types of wood gives a decadent flavour, with luxurious notes of warming ginger and stone fruits mingled with hazelnut, chocolate, and mellow oak, culminating in a sweet, lingering finish that fades slowly.

Bushmills 15 and 21 Year Old GTR exclusive single malt Irish whiskeys are available throughout Asia Pacific and Dublin Airport, Ireland Duty Free stores.

Bushmills 15 Year Old single malt is bottled at 46% ABV and priced at $90 for 700ml.

Bushmills 21 Year Old single malt is bottled at 46% ABV and priced at $265 for 700ml.

Similar Retail News Articles:

  1. The Glendronach Distillery launches new collection of single malts
  2. Born Irish Whiskey secures first national grocery listing with Tesco
Tags: Bushmills Irish Whiskey
TweetShareShare

Related Posts

Jollyes Pets

Jollyes Pets rolls out Halloween trick-or-treat activation across 128 UK stores

October 28, 2026

Pets might not be able to knock on doors this Halloween, but it seems they’ve...

Asda

Asda launches festive hot drinks range for 2026

October 28, 2026

As the nights draw in and festive celebrations begin, Asda is helping shoppers recreate their...

Bill’s

Bill’s partners with Uno & Scrabble to bring interactive Christmas campaign to 49 restaurants

October 28, 2026

Much-loved British restaurant group Bill’s Restaurants has partnered with Mattel, a global leader in play...

M&S M&S

M&S starts first recruitment drive for new Lichfield fashion hub

October 28, 2026

M&S has unveiled the first wave of jobs available at its new fully automated fashion...

Superdrug to reopen refurbished Watford store on 29th October

October 28, 2026

Superdrug has officially reopened its refurbished store at The Harlequin Shopping Centre in Watford, following...

The Perfume Shop is offering 20% off gift sets this Christmas

October 28, 2026

Unwrap a little Christmas magic with The Perfume Shop’s must-have perfume gift sets for him. From...

Load More

Popular Posts

  • Caffè NeroCaffè Nero unveils Christmas menu – available 4th November (2,068)
  • VANILLAVANILLA opens new store at The Centre, Livingston (860)
  • preview-1Morrisons launches Christmas pet range from £1.50 (649)
  • MorrisonsMorrisons gives customers the chance to win 1 million More Points this Halloween (625)
  • unnamedAldi’s Cast Iron Cookware range is back – serving up 95% savings (450)
  • unnamedBenefit launches bestselling beauty kit as Boots exclusive (441)

FEATURED ARTICLES

The invisible shelf: why retailers and consumer packaged goods brands need to win the algorithm to win the customer

The invisible shelf: why retailers and consumer packaged goods brands need to win the algorithm to win the customer

August 12, 2026
How Catalina helps smaller fuel retailers win loyalty

How Catalina helps smaller fuel retailers win loyalty

April 27, 2026
Retail crime must be challenged, says top security specialist

Retail crime must be challenged, says top security specialist

April 21, 2026
Design Matters: why Lefties tech-based approach could be the future of value retail

Design Matters: why Lefties tech-based approach could be the future of value retail

August 28, 2026
ADVERTISEMENT

Find the Story You Need

No Result
View All Result
  • Home Page
  • Editorial – Contact
  • Advertising
  • Copyright
  • Privacy & Cookie Policy
  • Retailer News
  • Products
  • Data
  • Technology
  • Events
  • People
  • Comment
  • Sustainability
  • Awards
  • Research
No Result
View All Result
  • HOME
  • Featured Articles
  • Retail News Categories
  • About us
  • Advertising
  • Contact / Press release submit page
  • Privacy policy