It’s no secret that the UK is biscuit mad. A staggering 94% of us claim to love the sweet treat – and over two in five (43%) even admit they would rather give up social media than biscuits. But there’s one biscuit that continues to elude UK fans: Popeyes® US-style Biscuit.
The US-style Biscuit has been a popular Southern American side served with fried chicken since the 1800s. A staple on Popeyes® menus since it first opened its doors in 1972, Popeyes® Biscuit is a fluffy, buttery delicacy which some might liken to a British scone, but with a lighter and creamier consistency as a result of its buttermilk base. It is served with Cajun Gravy as a traditional Southern side with fried chicken, or can be enjoyed with toppings like hot honey or Nutella for breakfast.
Yet, despite being a fan-favourite across the pond, the US-style biscuit continues to baffle Brits. Many British fans have taken to social media to express their confusion at the menu item. In fact, Popeyes® says it’s the most asked-about item on its menus at tills nationwide.
When surveyed, two thirds (66%) of the nation admitted they don’t know what the Southern US-style Biscuit is. Over three quarters (76%) thought the US-style biscuit was actually a scone – and a confused 49% even thought the US-style biscuit should be served with cream.
Determined to end the biscuit-based confusion once and for all, Popeyes® is giving away 10,000 FREE Biscuits with Hot Honey this National Biscuit Day (Thursday 29th May) to help give Brits their first taste of this iconic Popeyes® offering. All fans need to do to try the treat out for themselves is download the Popeyes® app and register for an account before Thursday 29th May 2025.
Dave Hoskins, head of food at Popeyes® UK, said: “Unlike the British scone, Popeyes® Biscuit is buttery and savoury – not crumbly and sweet – which makes it the perfect partner to dip into Cajun Gravy and enjoy with shatter crunchin’ fried chicken. At first glance, they do look very similar to the traditional scone, so it’s no surprise fans this side of the pond often ask about them. However, the Biscuit was one of our most requested items when we first announced we were coming to the UK. So what better time than National Biscuit Day to clear up the confusion and give Brits the chance to taste the difference for themselves, with thousands of Biscuits up for grabs.”
The Popeyes® UK app is available to download on iOS and Android now. Download and register in the app by Thursday 29th May to be in with the chance of bagging a Biscuit and Hot Honey. The Popeyes® Biscuit is also available to order all day via the app, on delivery and at over 65 Popeyes restaurants nationwide.
