An important new report released today is calling for urgent action from the agricultural and horticultural industry, government and the education sector to address the ongoing threat of skills and labour shortages in the food and farming industry. The report makes clear that in the face of growing threats to British food security, securing a skilled workforce will be crucial to a productive and resilient food system.
Commissioned by dairy cooperative Arla Foods in collaboration with the School of Sustainable Food and Farming at Harper Adams University, the report highlights that amongst the biggest barriers to entry to a career in farming are the perceptions and knowledge of young people, their parents, and careers advisors at all levels.
The report shows that only 4% of young people are currently employed in food and farming, but that around two-fifths (38%)* would be open to a career in the sector. Bringing them in is crucial, but they are being held back because they do not know enough about it, see other careers as more appealing, or are unaware of the best routes into the sector.
Agriculture and horticulture face an awareness problem, an attractiveness challenge and an access barrier. Young people associate farming with a sense of purpose and connection to nature, but also with hard labour, long hours and low pay.
The importance of reliable access to food in a world of geopolitical pressures, environmental changes, and societal transformation cannot be overstated. With people at the heart of a resilient and sustainable food system, the report calls for a unified effort across industry, schools, colleges and universities, and government with three clear recommendations:
- Launch a national campaign to showcase the diversity and rewards of careers in agriculture.
- Strengthen agricultural education and early exposure for young people, embedding food & farming into the curriculum.
- Create clear routes into the sector, supporting employers to recruit, train, and develop the workforce of the future.
Bas Padberg, managing director at Arla Foods, said: “The agriculture sector plays a crucial role in providing naturally produced food that is accessible, and farmers work hard to produce it in a way that cares for the world around us. At the heart of all of this is people.
“We have the opportunity to ensure our food supply chain continues to be resilient, providing essential nutrition for our society. If we don’t succeed in bringing in more people and addressing current shortages there are obvious threats to the UK’s food security, as well as to the affordability and accessibility of food.”
Alex Hardie, business development manager, School of Sustainable Food & Farming, said: “While the industry grapples with ongoing recruitment and retention challenges, we were encouraged to learn nearly half of young people we asked (42%) were telling us something important: they’re not turning their backs on farming – they simply want clearer pathways in to farming. If we improve awareness and access, agriculture has a real opportunity to inspire the next generation to work in an already thriving industry.”
The report, published today and released at a Parliamentary event for key political stakeholders, also draws on a survey of Arla’s 1,900 UK farmer owners in Summer 2025 which revealed that finding people with the right skills and experience to work on farms continues to be a chronic issue. Around five in every six farmers who have tried to fill a vacancy say that they have had very few qualified applicants – or no applicants at all. This has been difficult for some time, but it has got progressively worse over the years since Arla’s research started (around 84% now compared to 79% in 2021).
Arla farmer David Christensen comments, “This report shines a light on one of the most important difficulties facing UK agriculture: how hard it is to secure the people who will shape its future. The findings make clear that attracting young talent is not a challenge that farmers can solve on their own. It demands urgent collective action; if we want a resilient, competitive and sustainable agri-food sector – if we want abundant, affordable and tasty food to be delivered reliably to our supermarket shelves – we must invest now in the people who will produce it.”
Arla’s farmer owners are themselves committed to supporting the next generation. In 2025, Arla farmers reported delivering over 120 visits to schools. To help farmers provide even more engaging, inspiring and educational visits, Arla will provide a new range of materials for school visits , which will showcase what roles and jobs are part of daily farm life, as well as helping children understand where food comes from.
By acting together, the sector can build a workforce equipped to deliver the UK’s ambitions for food security, climate recovery and a thriving rural economy. The insights from young people offer both a warning and an opportunity: with the right support, agriculture can become a dynamic, inclusive and future-ready career destination.
The full report can be viewed here https://www.arlafoods.co.uk/food-for-thought/securing-the-future-of-our-food/
*YouGov respondents (age 18-24, general UK population), September 2025. Survey highlights include:
- 42% of respondents said, either, they were already employed in the farming industry (1%); they are actively pursuing careers in the farming industry (2%); they would like to be employed in farming but don’t know how to get in to it (5%); they were open to careers in farming but other options are more appealing (14%) or they don’t know enough about farming to have considered it (19%). The remaining 58% said they had no interest in pursuing farming careers.
- 38% of those asked said they would describe a career in farming to be positive
- 35% of those asked said they would describe a career in farming to be negative
- 17% of those asked said they would describe a career in farming to be neutral
- 10% asked said they didn’t know.
When asked about what they want from a career with what they perceive farming to involve:
- 96% said they want working hours that support a good work/life balance
- 91% said they want a clear path for career development and progression
- 96% said they wanted a career that allows them to earn a good salary
