Tiger Beer has collaborated with up-and-coming fashion designer Izzy Du to create the first puffer jacket made for tropical heat – the Tiger Summer Puffer.
To beat the heat for the fashion-forward generation, the Tiger Summer Puffer has an innovative built-in cooling system powered by ice-cold Tiger beer. Yes, you heard us right!
The first design of its kind, which is a limited-edition run available next summer/spring, will use an ice-cold Tiger beer to chill water which is then pumped around the wearer’s body, cooling the body down by 5° Celsius.
Whether you’re a beer connoisseur or just want to shake up your summer wardrobe with this attention-grabbing design, we’d advise people to head to Izzy Du’s pop-up in and around Paris Fashion Week.
