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Home Retail News Retailer News

Top independent retailer Booths to sell new innovative cheese

by Fiona Briggs
September 23, 2024
in Retailer News
Reading Time: 2 mins read

BoothsLeading independent high-end retailer Booths is offering its customers the chance to try the latest innovation in award-winning cheese experiences.

Ilchester, the home of cheese curators and master blenders, launched Dirty Toppers earlier this year, which brings a popular eating out trend straight from the restaurant into the home. And Booths will be stocking this new cheese in stores across northern England from today (23 September). 

Dirty Toppers, the first of its kind on the market, are chunky cheddar cheese melts available in two tasty and on-trend flavours that pair nicely melted on top of fries, nachos, pasta, jacket potatoes, burgers, garlic bread… the list is endless. 

The two flavours include Dirty Toppers with Fiery Sriracha and Sweet Honey and Fragrant and Mild Katsu Curry, and they launched in Farmfoods and in SPAR stores across the southwest of England and Scotland, in 160g packs earlier this year.

Karen Bagwell, brand manager for Ilchester, said: “We are over the moon that Booths will be selling our innovative and award-winning Dirty Toppers. Ilchester prides itself on curating cheeses that are inspired by changing food trends and consumer demand.

“Ilchester Dirty Toppers have made it easy for people to adapt popular dining-out experiences such as loaded fries and nachos and serve these tasty, on-trend dishes with our Dirty Toppers melted on top. 

“And the icing on the cake for this new launch from our popular Ilchester brand is that the Dirty Toppers Fragrant and Mild Katsu Curry flavour won a Gold Award in the Best New Dairy Product category at the prestigious International Cheese Awards 2024.

Dirty Toppers with Fiery Sriracha and Sweet Honey, and Fragrant and Mild Katsu Curry are now available to buy in Booths stores in northern England and in Farmfoods and in SPAR stores across the southwest of England and Scotland. Both flavours are available in 160g packs.

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