Tottenham Hotspur Football Club today unveils a collaboration with British knitwear icon, John Smedley with a limited-edition capsule collection uniting sport, craftsmanship and style.
Each piece, crafted from the world’s finest natural fibres in John Smedley’s historic Derbyshire mill, is a testament to quality and highlights the Club’s commitment to providing fans with designs that last the test of time and introducing slow ethical fashion pieces to fans wardrobes.
The collection’s modern sleekness is thoughtfully balanced with a respectful nod to the rich history of both British institutions with deep roots in their respective fields. Tottenham Hotspur, founded in 1882, has a storied history etched in the annals of football, while John Smedley, established in 1784, has been crafting the world’s finest knitwear for over 240 years. Both have risen to become global icons, each representing a unique facet of British excellence and a commitment to enduring quality.
Launched against the stunning backdrop of Walthamstow Wetlands with the iconic Tottenham Hotspur Stadium visible in the distance, the shoot features Club legends Michael Dawson and Ledley King.
To underscore the authenticity, exclusive imagery from the mill has been released to offer a rare glimpse into the skilled hands and traditional techniques that bring these luxury pieces to life.
The limited-edition Tottenham Hotspur x John Smedley knitwear collection will be available for purchase exclusively through the official Spurs Shop Online.
