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Home Retail News Products

WUKA launches new Perform Period Shorts

by Fiona Briggs
April 11, 2025
in Products
Reading Time: 3 mins read

WUKA, leading pioneers in period-proof sportswear unveils their latest innovation – WUKA Perform Period Cycling Shorts  (£48.99, wuka.co.uk) – designed to empower women to stay active, comfortable, and confident during their workouts—no matter the time of the month.

A staggering number of women and girls are still being sidelined from sports due to their period:

  • 78% of girls report avoiding sports and physical activities entirely during their period
  • 69% of women say they’ve had to change their exercise routine due to menstrual symptoms
  • with 88% saying feel their athletic performance suffers across their cycle.

This can be in part due to discomfort from traditional products used – fears they won’t hold up under the pressure, they might leak, show through clothing, or simply not offer the protection needed to move and perform with confidence.

Determined to break this cycle of exclusion, WUKA’s new Perform Period Cycling Shorts (£48.99) fuse high-performance activewear with award-winning leak-proof technology – offering maximum period protection without having to compromise on comfort, performance or style!

Designed to help keep women and girls moving on their period – whether you’re running, riding, stretching or lifting, these sleek shorts are designed to support you every step of the way! The built-in gusset, made with WUKA’s award-winning absorbent technology, will keep you dry and protected from periods, pee, light leaks, and sweat – from warm-up to cooldown

Key Features:

  • Medium Absorbency: integrated, ultra-absorbent gusset holds up to 15ml (2–3 regular tampons or 4 pads)
  • Seamless Design: Silhouette-smoothing ‘invisi-fit’ finish for zero VPL’s and confidence
  • Chafe-Free Construction:  Designed to sit just above the knee, mid- thigh for a smooth, irritation-free and chafe-free fit.
  • Two Side Pockets to keep essentials secure during a workout
  • Signature WUKA Waistband: Sculpts for added shape and support around the waistline
  • Zero Waste: One pair replaces 200 tampons, pads and panty liners from landfill
  • Made with Recycled Nylon
  • Sizes: XS – 2XL

“Our new Perform Period Cycling Shorts combine style, performance, and protection in a way that’s never been done before -because enough is enough. Women and girls deserve to feel comfortable, confident and protected during their workouts no matter what. With 78% of girls avoiding sports on their period, this is more than a product – it’s part of a movement to remove the shame and barriers preventing women and girls participating in sports. Our WUKA Period Perform Sportswear is about freedom – freedom to move, perform, and push limits, period or no period.”

Ruby Raut, Founder & CEO, WUKA

 

WUKA Perform Period Cycling Shorts – £48.99 | Exclusive launch offer – 15% off – available exclusively at wuka.co.uk

Similar Retail News Articles:

  1. WUKA to lead London march to demand removal of 20% VAT on period-proof sportswear
  2. Step One launches breakthrough period underware
  3. snuggs launches period underwear collaboration with Manchester City Women
Tags: WUKA
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