With the global e-commerce market projected to reach over $8 trillion by 2028, inclusive global payments platform, Ecommpay, has published a comprehensive guide, Unlocking Global Growth: How merchants can seize the future of e-commerce payments. Available as a free download from the Ecommpay website, the guide provides businesses with actionable insights and strategies to navigate the complexities of global e-commerce.
A recent Ecommpay poll revealed that a significant portion of merchants are prioritising or exploring global expansion in 2025:
- 36% of merchant respondents consider global growth a high priority
- 45% are currently exploring its potential
Drawing on insights from leading global brands such as Booking.com, Wayfair, Mastercard and Bolt, the guide emphasises the importance of understanding local payment preferences, adapting to cultural nuances and implementing robust fraud prevention measures. It also highlights the role of payment orchestration in streamlining international transactions and optimising the customer experience.
“The global e-commerce landscape presents a wealth of opportunities for merchants, however, capitalising on this potential requires a strategic approach,” said Willem Wellinghoff, chief compliance officer and UK chair, Ecommpay.
“Our new guide, informed by insights from industry leaders, offers practical advice on everything from localising payment methods to navigating regulatory hurdles, empowering businesses to expand with confidence. It’s not just about how to expand into international markets, it’s about how to do it in the right way.”
Key topics covered in the guide include:
- The global e-commerce boom and key growth drivers
- Navigating the challenges of international expansion, including payment preferences, regulatory compliance, and fraud prevention
- The benefits of payment orchestration for global businesses
- Strategies for issuing global payouts and optimising logistics
- Guidance on navigating international tax complexities
It also includes practical checklists and key takeaways for successful global expansion., providing the knowledge and tools businesses need to thrive in the international arena.
