Marks & Spencer has announced its Sparks loyalty scheme is now fully back online and will feature a range of ‘thank you’ treats and rewards.
Customers will be surprised with a range of rewards across Fashion & Home appearing in their Sparks hub. Plus, M&S’ popular Coffee Stamp scheme will soon be reinstated across M&S Café’s across the UK – giving customers who have collected their six stamps a free coffee in their Sparks Hub to redeem during their next visit.
In addition, M&S will be giving out over 1.8 million birthday treats to those celebrating their birthday this month, as well as a belated birthday treat for customers who had celebrations in May or June. Customers will be able to choose between one of two of M&S’ bestselling Food products; these could include Percy Pigs or a Swiss Truffle Assortment Box, a Bouquet of Flowers or bottle of Prosecco, a punnet of Grapes or a packet of Outrageously Chocolatey Round Biscuits, which M&S sells over 2.6 million packs of a year.
This weekend, M&S will also bolster its industry leading 20% colleague discount to 30% for four days for its 63,000 colleagues to be used across Fashion, Home & Beauty, including third-party brands. Plus, for the first time outside of Christmas, M&S will extend the 10% discount to over 2,500 contractors from across its supply chain and partners. This included Gist Limited, the principal contract logistics provider to M&S Food as well as security and cleaning contractors and in-store Beauty Advisors from Clinique and Estee Lauder.
Sharry Cramond, director of loyalty, fashion, home & beauty marketing and Masterbrand, said: “Over the last three months, our colleagues have demonstrated real commitment and teamwork. At the same time, our customers have shown us fantastic support and loyalty. These extra Sparks rewards are a small gesture to say thank you.”
