Oak Furnitureland, Britain’s biggest hardwood furniture retailer, is unveiling a new showroom at Alvis Retail Park in Coventry, which will open its doors to customers on Saturday 27 September.
The new opening comes as the brand continues to drive growth and invest in its showroom portfolio across the UK. Alvis Retail Park was chosen for its prime location, providing excellent visibility and easy access from both Coventry city centre and surrounding areas. With ample parking and a strong line-up of complementary retailers, it offers the perfect setting for Oak Furnitureland’s new showroom.
The new 1,518sqm showroom has been fully refurbished by Oak Furnitureland, with the addition of a mezzanine floor representing 589 sqm (6,337 sqft) of the overall space. The showroom carries Oak Furnitureland’s whole home offering, reflecting the brand’s ongoing investment in expanding and diversifying its product collections to broaden its appeal to a wider variety of customers looking for furniture that’s built to last. Every piece is backed by the brand’s Lifetime Furniture Guarantee*, giving customers complete confidence in the long-term quality and durability of their purchase.
The showroom will debut two exclusive new ranges from Oak Furnitureland’s Autumn/Winter 2025 cabinet collection. Customers will also be able to explore the brand’s mixed-material ranges including new ceramic and extendable dining tables, marble-topped designs, and collections featuring oak and acacia.
The new opening forms part of Oak Furnitureland’s growth strategy and takes the total number of core showrooms in the UK from 67 to 68, with more openings planned for the future.
Alex Fisher, chief executive of Oak Furnitureland, commented: “I’m excited to launch our new Coventry showroom as we continue to expand our presence across the UK and make Oak Furnitureland accessible to even more customers. This refurbished and expanded space underlines our continued investment in our stores and showcases the evolution of our product proposition as part of our ‘Whole Home’ vision – delivering high-quality, stylish furniture at outstanding value for every room in the house.”



