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Lindt taps into strawberry matcha & cherry blossom trends with new flavours

by Fiona Briggs
April 14, 2026
in Products
Reading Time: 3 mins read

Lindt As cherry blossoms are in full bloom and warm lattes turn to iced, Lindt launches a new collection of Japanese-inspired flavours this spring summer, perfect for a moment of pure bliss that melts into everyday life.

Introducing Lindt LINDOR Cherry Blossom, a delicate Sakura-flavoured truffle inspired by Japan’s iconic blossom season. Featuring a smooth, melting, cherry blossom filling encased in a velvety white chocolate shell, it offers a light, elegant taste of spring in every bite.

As the love for matcha shows no signs of slowing down, joining the range is Lindt LINDOR Matcha, now available in Cornet form, blending creamy white chocolate with a smooth, matcha-infused green tea centre. Subtle earthy notes balance the sweetness beautifully, creating a refined flavour designed to be savoured.

The combination of matcha and fruity strawberry is well and truly filling our feeds, and the Swiss chocolatier is now launching Lindt Tokyo Style Chocolate Matcha and Strawberry bar exclusively in Lindt stores nationwide following last year’s sell-out ultra limited run. Crafted with ceremonial grade Chamei Minami matcha, crispy Genmai roasted rice and Lindt’s irresistible white chocolate, it’s a textural, flavour-rich experience inspired by traditional Japanese tea culture.

Miquetta de Castro, Master Chocolatier at Lindt & Sprüngli UK, said: “Inspired by the florals of Sakura and the depth of matcha from Japan, our new flavours combine delicate, seasonal tastes with Lindt’s signature Swiss white chocolate. We’re excited for people to experience a flavour of spring with our latest innovations. These indulgent creations are only available until August for you to melt away into a moment of pure bliss”.

Chocolate lovers can discover the new flavours this spring, rolling out nationwide in Lindt stores, Lindt.co.uk and selected retailers for a limited time only. Plus, find LINDOR Cherry Blossom and LINDOR Matcha in the Lindt Pick & Mix selection too to enjoy amongst your favourites!

  • Lindt LINDOR Cherry Blossom (200g, RRP £7.50) – Lindt stores and Lindt.co.uk now, Tesco from May.
  • Lindt LINDOR Matcha (200g, RRP £7.50) – Lindt stores, Lindt.co.uk and all retailers nationwide from May.
  • Lindt Tokyo Style Chocolate Matcha Strawberry (150g, RRP £10, introductory offer £8) – Lindt stores and Lindt.co.uk now.
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