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Home Retail News Retailer News

Tom Felton swaps Hogwarts for Oxford Street with first look inside new Harry Potter Shop

by Fiona Briggs
November 3, 2026
in Retailer News
Reading Time: 1 min read

Harry Potter Shop WHAT: The countdown is almost over for the opening of Harry Potter Shop Oxford Street, and Tom Felton has been among the first to step inside the new UK flagship.

A Slytherin in the city: Tom toured the Diagon Alley-inspired shop, discovering its immersive spaces, exclusive products and magical details ahead of doors officially opening to the public.

A first look at the magic: During his visit, Tom explored highlights including the full-sized Knight Bus, the Leaky Cauldron and the Hogwarts Bear Ceremony.

Tom Felton said: “I’m absolutely blown away. I can’t believe the attention to detail here, it takes me right back to set,” said Tom Felton. “To think, we’re just around the corner from the location of the premiere of the Philosopher’s Stone. Who would have thought twenty-five years ago that we’d be opening a flagship shop on Oxford Street. What a special place this shop is for fans. Just can’t wait for them to see it.”

WHEN: Tuesday 3 November 2026. All coverage, imagery and video remain under embargo until 2:00pm GMT.

WHERE: Harry Potter Shop Oxford Street, The Ribbon, 134–140 Oxford Street, London.

WHY: To offer fans a first glimpse inside the new UK flagship shop before it officially opens at 10:00am on Wednesday 4 November.

Similar Retail News Articles:

  1. The UK’s largest official Harry Potter Shop to open on Oxford Street on 4th November 2026
  2. Official Harry Potter flagship shop to open on London’s Oxford Street
  3. Wild X Harry Potter Collection
Tags: Harry Potter Shop
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