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Home Retail News Retailer News

Bensons for Beds partners with WorkJam to drive digital transformation for 1,800 colleagues

by Fiona Briggs
April 14, 2026
in Retailer News
Reading Time: 2 mins read

Bensons for Beds, the UK’s leading specialist bed retailer and winner of Bed Retailer of the Year 2025–26, today announced it has selected WorkJam as its new frontline operations platform. The move will digitally connect 1,800+ colleagues across Bensons’ 178-store estate, its manufacturing facility in Cambridgeshire, national distribution network, and support centres in Accrington and Burnley.

The partnership marks a significant milestone in Bensons’ ongoing transformation journey and follows the retailer’s recent certification as a Great Place to Work®. By implementing WorkJam, Bensons will consolidate multiple legacy systems into a single, unified platform designed to enhance communication, task execution, learning, and colleague engagement.

WorkJam’s capabilities will also provide retail colleagues with real-time visibility of their individual sales performance and earnings, ensuring they have direct access to the information and tools needed to support their development and success.

“At Bensons for Beds, people sit at the heart of our transformation and future success,” said Carrie Westwell, chief people and culture officer at Bensons for Beds. “We’re investing in colleague capability and skill development to build on the expertise that already exists across the business. That means ensuring every colleague feels connected and clear on how they make a difference. WorkJam will give us a single platform that brings communication, learning, and performance together—and I’m excited about the journey ahead.”

Leveraging WorkJam’s AI-enabled features and Custom Widgets, Bensons will be able to surface real-time data from existing systems directly within the platform. This will allow store colleagues to view sales performance, schedules, learning modules, and operational tasks all in one place—improving efficiency, clarity, and engagement across the business.

“Bensons is bridging the gap between support centres and frontline colleagues across its UK locations. Strategy moves faster, productivity increases, and feedback flows both ways—all while reducing the complexity of managing multiple systems. We’re proud to be part of Bensons’ vision for its workforce, and this partnership shows the power of what WorkJam enables,” said Steve Kramer, CEO and co-founder of WorkJam.

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