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Aldi announces release of a new flavour of popular Prime Drink – Cherry Freeze – and becomes first supermarket in the UK to stock it

by Fiona Briggs
January 8, 2024
in Retailer News
Reading Time: 1 min read

Cherry FreezeAldi is launching the brand-new flavour of Prime Hydration Drink – Cherry Freeze – to its stores, which has not yet been sold in the UK.

Launching on Sunday 14th January for just £1.99, the drink will be available as a Specialbuy and as with all Aldi Specialbuys – once they’re gone, they’re gone!

The NEW Cherry Freeze flavour – which tastes of sweet cherry and vanilla – will be joined by the new Prime Hydration Lemonade with its classic cloudy lemon flavour, also just £1.99 (500ml).

Prime Hydration, which is 10% coconut water, contains electrolytes, B vitamins and BCAAs, has zero sugar and only around 20 calories per bottle.

During previous launches of Prime, the supermarket has seen high shopper demand. With Aldi being the first UK supermarket to sell the popular new Cherry Freeze flavour, the drink is expected to fly from shelves.

Prime Hydration Cherry Freeze and Lemonade will be available in stores from Sunday 14th January. Shoppers best move swiftly – as with all Specialbuys, once they’re gone, they’re gone!

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