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Altamura Distilleries named Official Vodka Partner of The World’s 50 Best Hotels

by Fiona Briggs
May 19, 2025
in Products
Reading Time: 2 mins read

Altamura DistilleriesAltamura Distilleries has become the ‘Official Vodka Partner of The World’s 50 Best Hotels’, a landmark moment that places this umami-rich Italian vodka at the heart of global luxury hospitality. From its origins in the wheat fields of southern Italy to the back bars of the world’s most iconic hotels, Altamura Distilleries’ journey has always been defined by excellence, elegance, and craftsmanship. This new partnership cements Altamura Distilleries’ status as the vodka of choice for those who shape the finest guest experiences on the planet.

This prestigious collaboration will be celebrated in London this October, where Altamura Distilleries will raise a glass alongside global hospitality leaders to honour the hotels and bar teams redefining modern luxury.

Born in Italy. Served by the world’s best mixologists

Already a fixture at celebrated properties around the globe, Altamura Distilleries Vodka has quickly become a go-to for discerning beverage directors and mixologists. Whether wheeled tableside on a martini trolley and or featured in a signature cocktail Altamura Distilleries Vodka offers flavour, finesse, and a sense of occasion.

“At Altamura Distilleries, we don’t simply produce vodka — we create partnerships with the world’s greatest hoteliers and mixologists,” says Lorenzo Di Cola, head of brand. “To collaborate with The World’s 50 Best Hotels is to join a global celebration of excellence, creativity, and shared values. Our vodka was born to be served by the best.”

“We are delighted to welcome Altamura Distilleries as the Official Vodka Partner of The World’s 50 Best Hotels. Their commitment to craft, provenance, and elevating the guest experience aligns seamlessly with the values we celebrate through the 50 Best brand. Altamura Distilleries Vodka is already making its mark in some of the world’s most exceptional hotels, and we’re proud to showcase them as part of this year’s programme,” said Emma Sleight, head of content for The World’s 50 Best Hotels.

Distilled exclusively from 100% Altamura wheat, a rare and protected grain that has remained unchanged for over 2,000 years. Altamura Distilleries Vodka offers a rich, creamy mouthfeel and subtle umami character. This unique foundation, combined with Italian precision and elegance, has redefined what vodka can be: expressive, terroir-driven, and designed for the modern hotel luxury bar.

The brand’s ascent in global hospitality has also been captured by luxury travel writer Susan Schwartz, who recently profiled Altamura’s signature cocktail at The St. Regis Venice, highlighting the vodka’s sense of place and its resonance with a new generation of luxury travellers and hoteliers. Susan’s journey can be followed via her Lush Life Manual Blog.

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