Carfume is turning up the heat this summer with a new limited-edition collaboration, partnering with globally recognised sun care brand Hawaiian Tropic to unveil a fragrance designed to capture the scents of the season.
Launching on May 1st, the collection brings a burst of summer to everyday journeys. Combining Carfume’s signature scent expertise with Hawaiian Tropic’s iconic holiday nostalgia notes, Tropical, Sweet Coconut will deliver customers an instant escape, transporting them to summer days and sea air.
The limited-edition range will be available at carfume.co.uk, in Halfords, and at The Range, offering customers a chance to enjoy summer on the road while stocks last.
The new scent will be offered as a classic hanging car air freshener and the “Surge” spray can, offering drivers flexibility on how to bring a touch of summer to every trip.
Sean Mallon, owner of Carfume, said: “Partnering with Hawaiian Tropic, one of the world’s biggest sun care brands, is a huge moment for us. We’re incredibly excited to bring the limited-edition scent to our customers as it perfectly captures the unmistakable feeling of summer holiday nostalgia. We expect it to be a firm favourite as we head into summer, so we encourage customers to grab it while you can.”
In celebration of the launch, Carfume is offering one lucky winner the chance to receive a £2,000 holiday voucher. Anyone who purchases one of the limited range will be entered into the draw. It can be spent on flights, hotels, whatever you like – the only rule is, don’t forget the suncream! For further details, visit.
Known for elevating the in-car experience, Carfume’s car air fresheners deliver long-lasting diffusion in a range of signature scents. The fragrance lasts on average between four and six weeks, offering drivers great value for money. Some of the brand’s most popular scents include Savage, Dark Opium, and Alien Spirit.
The new collaboration marks the latest milestone in Carfume’s rapid UK growth, with the brand now stocked in major national retailers including Halfords, The Range, Asda and B&M.
