Retail Times — UK Retail News
NFU Mutual
ADVERTISEMENT
  • HOME
  • ABOUT
    • CONTACT & Press release submit page
    • ADVERTISING
  • PRODUCTS
  • TECH
  • DATA
    • Reports
    • Research
  • RETAILER
    • Manufacturer
    • Wholesaler
  • PEOPLE
  • SUSTAINABILITY
    • Fairtrade
    • Packaging
  • SERVICES
    • Events
    • Awards
    • Logistics
  • COMMENT
    • In My Opinion
    • Featured Article
    • Why It Works
  • RETAIL CATEGORIES
No Result
View All Result
Retail Times — UK Retail News
No Result
View All Result
  • HOME
  • ABOUT
    • CONTACT & Press release submit page
    • ADVERTISING
  • PRODUCTS
  • TECH
  • DATA
    • Reports
    • Research
  • RETAILER
    • Manufacturer
    • Wholesaler
  • PEOPLE
  • SUSTAINABILITY
    • Fairtrade
    • Packaging
  • SERVICES
    • Events
    • Awards
    • Logistics
  • COMMENT
    • In My Opinion
    • Featured Article
    • Why It Works
  • RETAIL CATEGORIES
Retail Times — UK Retail News
No Result
View All Result
Home Retail News Products

Carlsberg has created the world’s first beer using Fonio grains

by Fiona Briggs
July 26, 2024
in Products
Reading Time: 3 mins read

Carlsberg has created a brand-new type of beer that uses only fonio grains, without the use of any barley or bittering hops. The grain, which has thrived in West Africa for over 5,000 years and is widely used in African cooking, can thrive in poor soils and is drought-resistant.

The world-first brew demonstrates what can be achieved when new brewing techniques and ingredients meet curiosity – an area that Carlsberg is exploring for future crop varieties, using its curious mindset to push forward advancements in this area. The curious mindset has been at the forefront of everything Carlsberg has done since it opened the brewery doors in 1847.

The new Fonio beer was brewed in collaboration with Brooklyn Brewery as part of its ‘Brewing for Impact’ campaign. The campaign was launched by Brooklyn Brewmaster, Garrett Oliver, to celebrate 30 years with the Brewery. Its aim is to spotlight the ancient West African grain and its untapped brewing potential and ability to drive positive change in the industry.

The resulting limited-edition beer, brewedin the Carlsberg Research Laboratory, is clean, with soft aromas of apricots, white peaches, and melon with an underlying sweetness and lingering bitterness giving a vibrant and delicate finish.

The unique Fonio bottle design was created by Kevin Bongang, a commercial muralist, designer and painter who was born in Cameroon, West Africa. The label features his vibrant signature style, awash in bold fun colours, swirling lines and whimsical imagery.

Zoran Gojkovic, director of brewing science & technology, Carlsberg said: “Carlsberg is constantly working to invigorate curiosity and I firmly believe that all progress in the world starts with a spark of curiosity.  When Garrett Oliver, Brewmaster at Brooklyn Brewery, approached me to discuss what we could create with fonio, the first thing I thought was why has no one made a beer that is completely fonio?

“Fonio is an amazing West African grain but it presented several technical challenges for us to learn from and overcome – especially as there are no recipes for a beer like this. However, the extremely clean, crisp beer we’ve made is sure to set curious minds ablaze as we continue to test the potential of fonio in brewing and beyond.”

To launch the new brew, Carlsberg has teamed up with Michelin starred chef, Adejoké Bakare of London’s Chishuru restaurant to create a unique five course tasting menu, showcasing the beer’s impressive pairing capabilities whilst paying homage to fonio’s West African roots.

The five course pairing menu has been created with Carlsberg’s Fonio at the heart, Joké Bakare is familiar with the product having created a fonio ice cream that regularly features on the restaurant menu.

Discussing the menu Bakare said, “I love fonio and so I was thrilled to put together a menu based around it. Pairing our food with a fonio beer – and even using that beer in one of the dishes – was a joy. The beer itself is fruity but with a hint of bitterness, making it as versatile as fonio itself when it comes to menu creation.

Fonio is a hardy crop and a little goes a long way – so it is brilliant to see the crop be put on the world’s stage, especially as this could crucially create valuable second incomes for fonio farmers”.

Carlsberg’s Fonio beer will be available in limited quantities from the Home of Carlsberg in Copenhagen from early August.

Share This Article

Similar Retail News Articles:

  1. UK’s first fairtrade fonio grain beer hits the shelves at Co-op, Sainsbury’s and Waitrose
  2. Beer company created to raise awareness of bowel cancer and funds for charity
  3. Carlsberg has signed a new multi-year partnership deal with UEFA to become the Official Beer of UEFA National Team Football
Tags: Carlsberg
ADVERTISEMENT

Related Posts

Little Moons

Little Moons puts TikTok and creators at the centre of £2m brand campaign featuring OOH

July 17, 2026

Little Moons is continuing its investment in brand growth in 2026 with a £2 million...

Kiddylicious, the UK’s leading baby finger food brand, is expanding its Pouches range

July 17, 2026

Kiddylicious, the UK’s leading baby finger food brand (RSV £51m), is expanding its Pouches range...

Symprove continues retail expansion with Waitrose and Superdrug listings

July 17, 2026

The UK's #1 live and active bacteria supplement, Symprove, is expanding its presence in UK...

Mentos

Mentos launches sharing bag of Sour Tones

July 17, 2026

Mentos, the £48m confectionery brand behind the UK’s number one Fruit Single, is expanding its...

Berry Bros. & Rudd launches Pick ‘n’ Spritz: ready-to-go Cocktail Kits for summer

Berry Bros. & Rudd launches Pick ‘n’ Spritz: ready-to-go Cocktail Kits for summer

July 17, 2026

Berry Bros. & Rudd, Britain’s oldest fine wine and spirits merchant, announces the launch of...

Dolmio Active

Dolmio Active flexes its versatility in latest protein product-line launch

July 17, 2026

Protein is moving from fitness into everyday meal occasions. According to industry data, nearly half of...

Load More

🗞️ Trending Retail News

  • Red Bull launches Summer Edition Curuba Elderflower

    Red Bull launches Summer Edition Curuba Elderflower

    64 shares
    Share 26 Tweet 16
  • Waitrose becomes the first supermarket to move to free range cream

    65 shares
    Share 26 Tweet 16
  • Packaging entrepreneur launches Buynex B2B procurement and supply-chain platform

    65 shares
    Share 26 Tweet 16
  • Retail crime must be challenged, says top security specialist

    63 shares
    Share 25 Tweet 16
  • Data analytics and predictive models: the science behind modern sports wagering

    67 shares
    Share 27 Tweet 17
  • July rain causes Brits to choose hearty roasts over barbecues, Ocado Retail reports

    65 shares
    Share 26 Tweet 16

FEATURED ARTICLES

Securing The Future of Retail

Securing the future of retail through seamless omnichannel integration

March 23, 2026
appealing to the new emotional economics of festive shopping

Smug-face and FOMO: appealing to the new emotional economics of festive shopping

October 27, 2025
Journey to AI: build strong foundations for retail success

Journey to AI: build strong foundations for retail success

September 2, 2025
eTail Uk 2026 eTail Uk 2026 eTail Uk 2026
ADVERTISEMENT
retail crime protection retail crime protection
ADVERTISEMENT
nfu mutual nfu mutual
ADVERTISEMENT

Find the Story You Need

No Result
View All Result
  • Home Page
  • Editorial – Contact
  • Advertising
  • Copyright
  • Privacy & Cookie Policy
  • Retailer News
  • Products
  • Data
  • Technology
  • Events
  • People
  • Comment
  • Sustainability
  • Awards
  • Research
No Result
View All Result
  • HOME
  • Featured Articles
  • Retail News Categories
  • About us
  • Advertising
  • Contact / Press release submit page
  • Privacy policy