Dr. Squatch, a leading natural men’s personal care brand, has just made its first entry into physical retail in the UK in partnership with Waitrose stores, bringing its popular products to 167 locations, predominantly in Greater London. This strategic move marks a significant milestone for the brand as it continues to grow its presence in the UK market.Customers can find Dr. Squatch’s premium assortment of natural personal care products in the Men’s Toiletries section of Waitrose. The initial product lineup includes their soaps and deodorants, available in a variety of their distinctive, invigorating scents, such as Fresh Falls, Pine Tar, and Wood Barrel Bourbon.
Dr. Squatch’s mission to provide high-quality, sustainably sourced natural grooming products that cater to the modern man aligns perfectly with Waitrose’s commitment to responsible sourcing. The soaps will be priced at £7.99 each, while the deodorants will retail for £12.99.
Customers are invited to visit their nearest Waitrose store to explore the Dr. Squatch range and experience the difference that natural ingredients can make.
