With the festive season in full-swing, and ahead of “Katherine Jenkins & Friends” annual Christmas concert at the Royal Albert Hall, founders of Cygnet Gin, Katherine Jenkins OBE and Andrew Levitas, are thrilled to announce an exciting new partnership with Matteo Fantacchiotti, who has joined Cygnet as Partner and Chairman.
Following an extraordinary first year for the world’s most luxurious gin, Cygnet 22 has been captivating the attention of discerning businesses and consumers across the luxury hospitality sector. The award-winning Cygnet gin collection, having secured group wide listings across a multitude of prestigious establishments including Caprice Holdings, D&D, Tao Group, The Ivy Collection, Searcys, and Gaucho, alongside boutique & luxury hotel groups, as well as notable off-trade retailers Fortnum & Mason, Harvey Nichols, Marks and Spencer, Tesco, Co-Op, John Lewis & Waitrose, is once again disrupting the spirits world.
From back stage at The Royal Albert Hall in London, Katherine said, “What began as a personal journey to create a luxurious gin, one I could enjoy between performances, has evolved into a commitment to deliver the very best gin to consumers around the world and in Matteo we have found the ideal partner to support us on this mission… because I firmly believe every one of us deserves the best…”
Matteo Fantacchiotti said: “After decades in the luxury spirits sector and as a devoted gin adorer, it was exhilarating to connect with the founders of Cygnet. Katherine, Andrew and I share a common vision to pioneer the luxury gin category. The recent gin trend, and subsequent diversification of the category that saw a broad array of colour and flavour innovation, hasn’t always stayed true to the category or enhanced the consumer experience. With this exceptional brand it’s time to shift the paradigm and offer consumers the quality and experiences they truly deserve through elevating the category with luxury gin. The Cygnet collection is crafted for those who, like its founder, value mindful indulgence, where luxury is balanced with intention. I was stunned by the unparalleled quality of Cygnet’s liquid, evident by the multitude of awards the brand has won since its inception only one year ago. Cygnet offers sophisticated gins designed for those who demand both the highest standards of quality in liquid and artisanal craftsmanship, and as a result can be savoured neat, thus evolving the category. I am personally convinced that the combination of our unique liquid credentials, Katherine’s commitment to developing craft spirits that align with the precise demands of her physiology and exacting design standards, and Andrew’s creative vision and influence will be a powerful combination to enable us to deliver on our journey’s ambition. I am immensely excited about this partnership.”
Andrew further noted, “Matteo brings over 25 years of leadership expertise in premium and luxury consumer goods, having worked with renowned brands at Nestle’, Diageo, Carlsberg Group, and Campari across global markets. His expertise in pioneering Diageo Global luxury business and most recently as Global CEO of Campari Group, makes him the ideal partner to help Cygnet deliver on its promise to ensure audiences have a taste of luxury and revolutionise the way people enjoy gin globally.”
