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Home Retail News Retailer News

Fill up for less – Asda brings back popular fuel saving offer

by Fiona Briggs
September 23, 2026
in Retailer News
Reading Time: 1 min read

Asda is helping customers save at the pumps with the return of its popular fuel saving offer for Rewards users.

Customers who spend £40 or more in a single in-store transaction between 23rd September and 14th October will receive a 5p-per-litre fuel coupon in their Asda Rewards app, redeemable on a single fuel purchase until 31st October at participating Asda filling sites.

The offer could save driver up to £3 each time they fill up a typical 60-litre family car and is available at 262 participating Asda and Asda Express sites offering Asda-branded fuel.

Asda has brought back its fuel saving offer at a time when family budgets are under growing pressure from rising living costs.

The company’s monthly Income Tracker, which measures how much money households have left after paying taxes and essential bills, showed spending power growth slowed to 3.4% last month – the weakest level since March.

Rachel Eyre, chief customer officer at Asda, said: “The weekly shop and the cost of filling up the car are two of the biggest everyday expenses for many households. Customers told us how much they valued this Rewards offer when we ran it earlier this year. We’re pleased to bring it back as part of our continued investment to help keep the cost of feeding and fuelling the family down.”

Asda has continued to invest in keeping fuel and food prices in check for customers. Independent comparisons by Which? and The Grocer consistently recognising it as the UK’s cheapest full-range supermarket for groceries.

Customers can find full terms and conditions, including participating stores, on Asda.com and in the Asda Rewards app.

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Tags: Asda

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