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Home RETAIL NEWS Data

FUNKIN COCKTAILS survey discovers what makes a cool Mum in 2023

and offers a special 'cool mum' Mother’s Day discounted bundle

by Fiona Briggs
March 10, 2023
in Data, Research
Reading Time: 3 mins read

FUNKIN COCKTAILSIf you still party, know what a meme is, and never utter the words “back in my day”, then you might just be a cool mum, reveals a new survey.

Ahead of Mother’s Day on March 19th, a study of 2,000 Brits discovered the tell-tale signs of a cool mum and found that if you wear clothes that your kids want to steal for themselves, you’re probably one of the cool ones.

The research by FUNKIN COCKTAILS also found that getting to know your child’s friends and heading to festivals, are all characteristics of a cool mum.

Other indications you’re a cool mum include encouraging your kids to pursue their passions and not trying to be too cool.

“It’s wild to think it’s been nearly 20 years since the famous words ‘I’m not like a regular mom, I’m a cool mom’ were uttered in Mean Girls but it means many of us are now becoming Mums ourselves!” says Rosie Crossman at FUNKIN COCKTAILS. “Modern mums are seemingly cooler than ever, and we wanted to dig into those unique quirks and behaviours that define them; whether it be taking a couple of cocktail cans to a festival, keeping up with Love Island or mastering the latest TikTok dances. This Mother’s Day we’re raising a Strawberry Daiquiri to all the cool Mums out there – afternoon teas are for the Burn Book.”

For those looking for some cool mum inspiration, 29% of those who thought the UK has a ‘coolest celebrity Mum’ said that Stacey Solomon takes the top spot and 28% put Holly Willoughby as a close second.

According to those surveyed, understanding slang like dank and boujee, keeping up to date with the latest fashion trends and creating TikTok’s with your kids also made the list.

Other indications of being a cool mum were not accusing your kid of ‘being woke’, not overusing emojis and having tattoos or piercings.

Interestingly, only 9% of people said that watching Love Island over Strictly Come Dancing classifies you as being a cool mum, yet 22% think that listening to the latest music is a key indicator that you’ve met the cool mum standards.

The top signs that you’re a cool Mum according to Brits

  1. They don’t try to be cool – (42%)
  2. They encourage their kids to pursue their passions – (41%)
  3. They get to know their child’s friends – (31%)
  4. They dress well and have clothes their kids want to steal – (24%)
  5. They listen to current music – (22%)
  6. They still party – (19%)
  7. They attend festivals and gigs – (19%)
  8. They embrace their grey hair – (17%)
  9. They know what a ‘meme’ is – (17%)
  10. They don’t say back in my day – (15%)
  11. They’re up for creating Tik Tok’s with their kids – (14%)
  12. They understand slag i.e words like dank, cheugy and boujee – (13%)
  13. They have tattoo / piercings – (13%)
  14. They don’t ask ‘who’s that’ when a video / meme – (11%)
  15. They regularly host drinks with their friends – (11%)

The top 10 ‘cool mum’ celebrities according to Brits:

  1. Stacey Solomon – (29%)
  2. Holly Willoughby – (28%)
  3. Adele – (22%)
  4. Ferne Cotton – (18%)
  5. Lilly Allen – (15%)
  6. Emma Thompson – (14%)
  7. Rochelle Humes – (14%)
  8. Kate Moss – (13%)
  9. Gillian Anderson – (12%)
  10. Molly Mae – (11%)

If you are a cool Mum, or you’re looking to gift a cool Mum, FUNKIN COCKTAILS Mother’s Day Bundle will be perfect for any parties or festivals she has on the calendar. With three bartender edition bottles, including Passion Fruit Martini, Salted Caramel Espresso Martini, Strawberry Daiquiri and a shaker, for only £24 her drinks cabinet will be looking lit. Available from https://funkincocktails.co.uk/.

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