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Home Retail News Awards

G2A.COM awarded for diversity in gaming campaign at The Ecommerce Awards 2024

by Fiona Briggs
September 24, 2024
in Awards
Reading Time: 3 mins read

G2A.COM, the world’s leading marketplace for digital entertainment offers, is thrilled to announce its remarkable achievements at The Ecommerce Awards 2024.

The prestigious event, organised in collaboration with The UK eCommerce Association and hosted by British comedian and media personality, Ben Hanlin, gathered the top players in the eCommerce industry to recognise and reward excellence.

Best Digital Marketing Campaign

G2A.COM was honoured with two nominations at this year’s awards and proudly secured 1st place in the Best Digital Marketing Campaign category for its impactful Celebrate Gamers’ Diversity campaign,  which highlights the company’s ongoing commitment to promoting diversity within the global gaming community and the broader digital entertainment world.

This campaign serves as a powerful reflection of G2A.COM’s mission to democratise digital entertainment and support inclusivity, with a particular focus on empowering women and people of all races and religions in the gaming and tech industries.

“This recognition is a culmination of years of hard work, dedication, and a relentless pursuit of excellence. We’ve navigated a remarkable journey (which we are still on) with some of the most talented and passionate people in the industry. It is an honour to be distinguished among brands such as Tesco, Heineken, Mastercard and many more,” comments Bartosz Skwarczek, founder of G2A.COM.

“Being trailblazers in the gaming industry and pushing boundaries to celebrate gamers diversity has been a thrilling journey. This recognition is not just a testament to our success but a motivating force to continue our mission of shaping a more inclusive digital world.”“At G2A.COM, diversity isn’t just a buzzword. It’s a commitment that drives everything we do – from creating inclusive environments within our company to empowering women in the gaming and tech industries,” said Mona Kinal, CMO of G2A.COM.

“This award is a reflection of the hard work and passion we pour into promoting diversity, not just in gaming, but in the digital world as a whole. We’re here to open the Gate 2 Adventure for everyone – no matter who you are or where you come from.”

“G2A.COM’s Celebrate Gamers’ Diversity campaign was a bold move for the gaming industry, noting its innovative creative pitch that defied industry norms and deserves recognition. The clear strategic approach led to outstanding results,” comment judges of the E-commerce awards 2024.

Payments Innovations of the Year

Additionally, G2A.COM also secured 3rd place in the highly competitive Payments Innovations of The Year category. Competing against distinguished payment companies such as APEXX Global, Monty Pay and BR-DG,E,G2A.COM’s achievement underscores the company’s innovation and leadership in the digital payments space.

G2A.COM’s marketplace allows more than 30 million people from 180 countries to purchase over 100 million items. Users can choose from more than 75,000 digital offerings including games, DLCs, in-game items, as well as non-gaming items such as gift cards, subscriptions, software, or e-learning.

“It’s fantastic to receive an award for payment innovation. G2A has worked hard to provide a platform that is convenient, safe and secure for consumers. We want to ensure that processes are efficient and suitable for all users and this award solidifies a key part of our journey in doing this,” said Dorota Wrobel, chief R&D officer, at G2A.COM.

At G2A.COM, we want your journey through the world of the best digital entertainment to be smooth and effortless. Our goal is for users to trust us and find solutions that suit them best, so the only decision they need to make is what they feel like enjoying today.”

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