Leading stationery brand STABILO is proud to announce the BOSS ORIGINAL Highlighter, has been awarded ‘The Icon Award’ at this year’s Stationery Awards.
The awards were held on Tuesday, 13th May, the first evening of The London Stationery Show, where the world’s biggest stationery brands gathered in The Business Design Centre to celebrate new products and their latest offerings. Amongst 16 categories, STABILO was shortlisted in five, spotlighting its varied product offering, including sustainable features, stationery classics, and famous collaborations.
STABILO was nominated for its infamous BOSS ORIGINAL highlighter against a variety of stationery items from top brands such as Pukka Pads, Maped Helix, and The Pilot Company. Taking home the trophy, STABILO celebrates being the timeless stationery favourite which continues to be loved by students, professionals, and creatives alike.
STABILO has been a long supporter of The London Stationery Show, with visitors to their stand gaining an understanding of the brand’s most recent START BEGINNING campaign, which launched earlier this year. Encouraging the public to start something new, the stationery brand also inspired loyal customers with personalised poems from The Poetry Takeaway Van for visitors.
Shahbaz Khan, marketing director UK/Ireland and Vanya Hunter, UK marketing manager said: “It is incredibly exciting to win The Stationery Award – Icon Award for one of our most trusted and user-favourite products. The STABILO BOSS ORIGINAL has been a popular highlighter since its design in 1971 and is a staple for any stationery set.
We’re proud to be known for bold and exceptional product offerings, and this award is a fantastic celebration of everything that STABILO stands for: creativity, quality, and colour that inspires. Thanks to everyone who’s loved and used it over the years—this one’s for you!”
