Game, set, match: the rising sales in ‘Tenniscore’ items

WithWimbledon a few weeks away, new shopping data from Clearpay, a leading Buy Now, Pay Later platform, points to a spike in sales of Tenniscore items. From sales of skorts rising by 134% year-on-year, to a 109% increase in sales of mini pleated skirts, who needs a match point when you’ve got a match(ing) outfit?

Zendaya’s recent tennis-inspired red carpet look – promoting her new film, Challengers, where she plays a tennis prodigy – has been a key drive in shopping basket choices, with sales of court dresses up 35% year-on-year and cotton jersey jumpers also seeing a 126% increase in sales.

Tenniscore accessories and footwear have also volleyed into Brits’ wardrobes this spring with crew socks seeing a 20% increase in growth, and white trainers jumping by 27% amongst Generation Z in comparison to the previous year.

Clearpay’s data relating to the current Tenniscore trend:

Overall year-on-year growth:

• Tank Top – 31%

• Polo Shirt – 8%

• Crew Socks – 20%

• Skort – 134%

• Cotton Jersey Jumper – 126%

• Mini Pleated Skirt – 109%

• White Skirt – 48%

• Tennis Skirt – 16%

• Court Dress – 35%

• Longline Sports Bra – 163%

Growth per age group:

• Generation Z

  • White Trainers – 27%

  • Tank Top – 45%

  • Polo Shirt – 16%

  • Crew Socks – 15%

  • Skort – 213%

  • Cotton Jersey Jumper – 76%

  • Mini Pleated Skirt – 124%

  • White Skirt – 45%

  • Cable Knit Sweater – 428%

  • Tennis Skirt – 19%

  • Court Dress – 316%

  • Longline Sports Bra – 476%

• Generation Y

  • Tank Top – 23%

  • Polo Shirt – 7%

  • Crew Socks – 28%

  • Skort – 126%

  • Cotton Jersey Jumper – 92%

  • Mini Pleated Skirt – 92%

  • V Neck Sweater – 443%

  • White Skirt – 51%

  • Tennis Skirt – 18%

  • Visor – 20%

  • Court Dress – 23%

  • Longline Sports Bra – 97%

• Generation X

  • Tank Top – 35%

  • Polo Shirt – 5%

  • White Dress – 2%

  • Crew Socks – 6%

  • Skort – 54%

  • Cotton Jersey Jumper – 142%

  • Mini Pleated Skirt – 86%

  • White Skirt – 42%

  • Cable Knit Sweater – 479%

  • Tennis Skirt – 11%

  • Visor – 12%

  • Longline Sports Bra – 53%

• Baby Boomers

  • Tank Top – 42%

  • Polo Shirt – 17%

  • White Dress – 18%

  • Skort – 47%

  • Cotton Jersey Jumper – 207%

  • Mini Pleated Skirt – 125%

  • White Skirt – 87%

  • Court Dress – 9%