B+B is partnering with The Eve Appeal again for a second year.
Data shows that each day in the UK, 60 women and people with gynae organs receive the tough diagnosis of one of the five gynaecological cancers and sadly, 21 of those people die each day.
The Eve Appeal, the UK’s leading gynae cancer charity’s mission is to save lives by focusing on preventing and improving the early diagnosis of the five gynaecological cancers.
Throughout May, it is encouraging everyone to Get Lippy alongside some of the leading names and brands in beauty. The campaign raises awareness of the five gynae cancers: womb, ovarian, cervical, vulval and vaginal through a series of fundraising, education, and awareness initiatives to prevent these cancers before they start.
Statistics show that awareness, education, and communication of the five gynaecological cancers is dangerously low.
The Eve Appeal found that only 3% of people know all five of them and only one in six can name one. The Eve Appeal Get Lippy campaign is championing everyone to Get Lippy about gynae health, open up important conversations and break down taboos or misconceptions.
The Eve Appeal have also found that one in four have felt not listened to in a gynae health appointment and 21% of under 25s have been put off going to the doctor due to embarrassment.
We need everyone to start talking openly and without embarrassment about gynae health and be part of the important conversation and help breakdown the stigma and shame. So that everyone knows that there are five gynae cancers, their signs, and symptoms and feels comfortable talking about them and seeking help and support when they need it.
This May, a collective of esteemed beauty brands are in collaboration in support of The Eve Appeal’s important mission to raise awareness about gynaecological health. Championing this vital cause Centrum and Sure are at the forefront, with founding partners CEW UK, Tesco, and Harvey Nichols leading a line-up of renowned brands dedicated to making a difference by donating 10% of their sales of participating products during the month. Alongside the support of key voices such as Caroline Hirons, Hannah Martin, Ateh Jewel and Nadine Baggott lending their voice to encourage and inspire everyone to Get Lippy.
Consumers can discover a selection of premium products from some of the most respected brands in the industry. From luxurious skincare essentials to coveted makeup must-haves, each item embodies quality and a shared commitment to women’s health.
Participating Brands include:
Augustinus Bader, Blistex, Burts Bees, Centrum, Cetaphil, Cetuem Cosmetics, Delilah Cosmetics, Dr Lipp, Dr Paw Paw, Elemis, Here We Flo, Impulse, Ishga Limited, Laura Mercier, Nivea, Palmolive, Polished London, Rimmel, True Beauty, Sculpted by Aimee, Shavata Brows, Strip, Sure, Votary, W7, Weleda, Wella and WUKA.
