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Home RETAIL NEWS Products

Italian plant-based gelato brand set to cultivate category growth at Plant Based Expo-Europe

by Fiona Briggs
November 2, 2023
in Products
Reading Time: 1 min read

Thirty year old Valsoia, Italy’s pioneer of plant-based products, will be attending this year’s Plant Based World Expo-Europe at ExCeL London showcasing its delicious range of gelato.

Found on stand E23, Valsoia will be sampling its best selling range of gelato sticks; Italian Triple Pistachio and Hazelnut and Cocoa Spread.

The undisputed number one plant-based gelato brand in Italy, Valsoia’s plant-based gelato is aimed not just at vegans and vegetarians, but anyone who enjoys healthy plant-based indulgence differentiating the creamy and softer taste of gelato which sets it apart from regular ice cream.

Valsoia creates its range of plant-based products from its own production facility and R&D centre in Italy, where it crafts its velvety gelato thanks to expertly selected cashews, oats, rice, and soy, providing the perfect canvas for a rich and decadent flavour experience.

Andrea Panzani, CEO at Valsoia comments; “The only way we can persuade shoppers to make the swap to plant based ice cream is by offering them a taste experience on par with their expectations of dairy ice cream. We’re confident we can do that as well as grow the dairy-free category and become a global market leader.

History tells us that the origins of ice cream come from Italy so it’s up to us to evolve the category for modern taste buds as well as helping create a more sustainable food system”.

Valsoia will be at stand E23 on 15th and 16th November at this year’s Plant Based World Expo-Europe at ExCel London.

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