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Home Retail News Retailer News

Marks & Spencer returns as Platinum Sponsor of the Balmoral Show

by Fiona Briggs
March 17, 2026
in Retailer News
Reading Time: 2 mins read

Marks & SpencerMarks & Spencer (M&S) has announced its return as Platinum Sponsor of the Balmoral Show, reaffirming its long-standing commitment to supporting Northern Ireland’s agri-food sector and celebrating the region’s outstanding local produce and farming community.

As part of its presence at the 2026 Balmoral Show, M&S will once again sponsor the popular beef livestock classes and host a range of activities for visitors across the four-day event. The ever-popular M&S kitchen demonstrations will return, showcasing the quality and innovation behind its food range.

Visitors can also look forward to the return of the M&S Food on the Move shop on site, offering a convenient way to enjoy a selection of fresh, great quality and trusted value M&S food throughout the event.

M&S will continue its commitment to recognising excellence in local agriculture through the M&S Select Farm Awards, which celebrate the dedication, innovation and high standards of the farmers who supply M&S.

Ryan Lemon, Northern Ireland regional manager for M&S, said: “The Balmoral Show is such an important event in Northern Ireland’s agri-food calendar and we’re proud to continue our long-standing partnership as Platinum Sponsor, having supported the Show for over 25 years.”

“At M&S we are incredibly proud of the strong relationships we have with local farmers and suppliers, and the Balmoral Show provides a fantastic opportunity to celebrate the exceptional quality, innovation and sustainability that exists across the industry. We’re looking forward to engaging with customers, producers and visitors throughout the show and showcasing the very best of M&S food.”

The Balmoral Show remains Northern Ireland’s largest agricultural event, bringing together farmers, producers, rural businesses and thousands of visitors each year to celebrate the very best of local food, farming and rural life.

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