This season, Matalan is putting confidence front and centre with the launch of Big Them Up, its new Back to School campaign designed to celebrate the assurance that comes from feeling prepared and ready to take on the new school year.
Rooted in the belief that when children feel confident, parents do too, the collection shines a light on the everyday milestones that define the Back-to-School season. From finding the perfect fit to choosing the finishing touches that help children express their personality, Big Them Up encourages families to embrace the new term with optimism and self-assurance.
At the heart of the campaign is Matalan’s extensive School wear range, designed to help families tick every item off the back-to-school checklist without compromising on quality, style or value. The collection includes everyday uniform essentials, footwear, outerwear and accessories, with a broad range of sizes and fits to suit every child.
Highlights from the collection include:
A range of coloured jumpers and cardigans – from £7
Kids Zipped Fleece – £8
A range of boys trousers in plus,slim and easy to wear fits – from £12
Girls school skirts in various fits and colours – from £9
Girls gingham school dresses – from £12
As households continue to seek value without sacrificing quality, Matalan remains committed to offering durable, affordable school wear that supports families throughout the year. Designed with busy family life in mind, the range combines style, comfort and durability with great value, ensuring children look and feel their best throughout the school year.
Matalan’s Back to School collection is available online and in stores nationwide now.
