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New survey uncovers mounting pressure facing independent retailers across the UK

by Fiona Briggs
July 16, 2025
in Data
Reading Time: 3 mins read

A new nationwide survey released by Spring & Autumn Fair, in partnership with SaveTheHighStreet.org, has uncovered the mounting pressure facing independent retailers across the UK, from dwindling footfall and surging costs to a sharp decline in confidence that government is listening and doing enough to help.

The survey, which collected insights from over 250 independent retail businesses, paints a stark picture of Britain’s high streets in 2025, where even the most experienced and passionate shop owners are questioning their future. Yet amid the challenges, the survey also uncovers a clear path forward, and a resilient sector still determined to fight for its place at the heart of British communities.

Key findings

The survey reveals that over 50% of independent retailers have considered closing their business. The biggest challenges they face include reduced customer spending and footfall (63.4%), competition from online giants (57.4%), and rising wage and employment costs (39%). Other major concerns include rising rent and property costs (21.1%), high business rates (14.7%), and a lack of sufficient funding for high street regeneration (22.7%).

Reflecting a growing sense of frustration, 84% of independent retailers said they lack confidence that the government is doing enough to support them. Most are small operations, 89.4% run a single store and 86.3% employ fewer than five people, highlighting just how vulnerable they are. Despite their resilience, with 62.8% trading for more than three years and 36.7% for over a decade, many now find themselves at a crossroads.

What retailers say they need

When asked what would make the biggest difference to their business, independent retailers sent a clear and coordinated message, targeted support and practical action are urgently needed. The most common request to government was increased grants or funding for small businesses (39%), followed by a freeze or reduction in business rates (26.7%). Retailers also highlighted local improvements that would have a tangible impact on day-to-day trade, including better high street infrastructure (49.4%), more community-focused events to drive footfall (49.8%), affordable parking (46.6%), and stronger marketing support (76.9%). This isn’t a cry for help, it’s a detailed, data-backed blueprint for how to revive Britain’s high streets.

The hidden role of independents in British life

The findings highlight the vital role independent retailers play in their communities beyond commerce. 64.1% described their shop as the “social heart” of the area, while 57.4% offer services that national chains often can’t, including personalised advice, special orders, and local expertise. Many also support vulnerable residents, preserve the unique character of their high streets, and provide the foundation for future regeneration.

A high street in crisis – but full of potential

“This data shows how much independent retailers are struggling – but also how much they matter,” said Soraya Gadelrab, Event Director at Spring & Autumn Fair. “The high street is more than a place to shop. It’s a space for connection, culture, and community. If we want thriving towns, we must start by backing the businesses that hold them together.”

Alex Schlagman, Founding Partner of SaveTheHighStreet.org, added: “These findings reveal just how critical it is to remove the barriers holding small retailers back. Through smarter support, local partnerships, and focused innovation, we can level the playing field and ensure independent businesses thrive in a changing world.”

Time for government to step up

The message from Britain’s independent retailers is clear, they are ready to adapt, innovate, and lead the rejuvenation of their high streets, but they can’t do it alone. While some government initiatives, such as pedestrianising high streets and localised regeneration pilots, show there is awareness of the problem, they simply don’t go far enough to address the scale and urgency of the crisis. Spring & Autumn Fair and SaveTheHighStreet.org are urging policymakers to listen to what retailers are telling them and take immediate, practical steps to ease the burden on small businesses. That means urgent action on business rates, targeted funding, and investment in infrastructure that helps footfall grow again. Without meaningful support, the cost of inaction will be measured not just in closed shops, but in lost communities. The future of Britain’s high streets depends on swift, coordinated efforts from government, industry, and communities alike.

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