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SEVEN BRO7HERS secures national listing in Wetherspoons for its fan-favourite ‘Easy IPA’

by Fiona Briggs
January 30, 2026
in Products
Reading Time: 3 mins read

EVEN BRO7HERS BREWING CO has secured an incredible national listing with Wetherspoons, marking a major milestone for the Salford-based, family-run brewery.

From this month, SEVEN BRO7HERS Easy IPA will be available behind the bar in 400 Wetherspoons sites across the UK.

The rollout will culminate in a draught listing, with Easy IPA set to be on tap across 600 Wetherspoons by the end of March 2026, with 440ml cans available across the whole site.

The Wetherspoons listing represents a significant step-change for SEVEN BRO7HERS, giving the independent brewer national visibility while maintaining its focus on accessible, modern craft beer.

The spoons-effect will make Easy IPA unmissable across the UK – available not only in some of the chain’s most iconic pubs, but train stations, such as London Waterloo, and heavily frequented airport pubs, London Gatwick and Stansted.

Easy IPA is one of the family’s longest-standing brews and a cornerstone of the SEVEN BRO7HERS “family of beers”. A consistent fan favourite, the beer has played a key role in the brewery’s growth since launch and is known for its approachable, sessionable style.

Easy IPA is a classic American-style IPA, brewed at 4.7% ABV with a light, easy-drinking character that’s ideal for Wetherspoon’s busy pubs and has nationwide appeal.

Keith McAvoy, CEO of SEVEN BRO7HERS BREWING CO, said: “We’ve had a fantastic experience working with Wetherspoons so far. The team has been incredibly supportive and inspiring to work with.

“For a family-run brewery like ours, securing a national listing of this scale is genuinely game-changing, particularly after a challenging year for the industry. It allows us to put SEVEN BRO7HERS beers in front of drinkers right across the UK, while staying true to who we are and where we’ve come from. It’s a huge moment for the business – and for all seven brothers.

“We believe this listing will not only help secure the future of SEVEN BRO7HERS but also open up new opportunities for the business across both on- and off-trade beyond the Northwest.”

SEVEN BRO7HERS BREWING CO was founded in 2014 by McAvoy brothers, Guy, Keith, Luke, Daniel, Nathan, Kit, and Greg, inspired by their dad’s home-brewing in their cellar at home.

Since launch, the brewery has expanded rapidly across both on-trade and off-trade, with beers now stocked nationally by major retailers including ASDA, M&S and Co-op, as well as via its own thriving webshop.

The family business has built a strong on-trade footprint through its own estate of SEVEN BRO7HERS Beerhouses across Salford and Manchester, using these venues as a platform to showcase the brand and its beers direct to consumers.

Building on this success, the brewery has also expanded into UK travel retail through its involvement with Manchester Airport’s Terminal 2 bar ‘Amber Alehouse’, operated by HMSHost, introducing SEVEN BRO7HERS beers to millions of domestic and international travellers.

Founded in 1979, Wetherspoons has grown to become one of the UK’s largest and most influential pub operators, with hundreds of sites nationwide. Known for its scale, value-led offer and commitment to showcasing British producers, Wetherspoons plays a significant role in bringing beers from independent and regional brewers to a broad national audience.

SEVEN BRO7HERS BREWING CO promises to provide consistent quality and broad appeal, with the Wetherspoons listing marking the brewery’s largest national on-trade rollout to date.

Similar Retail News Articles:

  1. SEVEN BRO7HERS secures Asda listing for Double IPA ‘Krush’ as grocery strategy builds
  2. Islands Chocolate secures national listing with Waitrose across 130+ stores
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