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Home Retailer News

Swap fresh for frozen: Iceland reveals savings across its range

by Fiona Briggs
April 25, 2023
in Retailer News
Reading Time: 3 mins read

Calling all food enthusiasts! Iceland is making mealtimes more chilled as the supermarket unlocks amazing savings on its frozen food range for its customers.

Switching from fresh to frozen can save on a weekly food shop by keeping food fresher for longer. For master chefs or those in need of whipping up a quick meal, Iceland has customers covered with its diverse range of frozen delights – perfecting for filling the freezer, reducing waste, and enjoying maximum value while making time in the kitchen a breeze!

Ensuring customers can save while they shop, Iceland has a 3 for £10 offer on frozen fish, and 3 for £10 on frozen meat, allowing shoppers to mix and match their way to a fantastic feast without breaking the bank.

Across a range of frozen fish, Iceland’s 3 for £10 Mix and Match offer includes Iceland Boneless 2 Atlantic Salmon Fillets (240g, £5.00), Iceland Atlantic Cod Fillets (320g, £5.00) and Iceland 2 Large Sea Bass Fillets (250g, £5.00) – or £3.34 each on the multibuy offer – with savings of up to £5! The fish can also be mixed and matched with items from the 3 for £10 meat deal, which includes Iceland Lean Beef Steak Mince (475g, £5.00), Iceland Chicken Breast Fillets (600g, £4.00) and Iceland Diced Chicken Breast (600g, £3.75).

In the 3 for £10 Mix and Match deal, Iceland has also included the Iceland Fish Pie Mix (450g, £4.50) that can be used to make a comforting family classic – the ‘Freezer-Raid Family Fish Pie’ – at a fraction of the cost by using frozen fish pie mix, onions, mash and spinach. The recipe serves a family of 5 and costs as little as £2.50 per serving. The full recipe can be found here.

Iceland also offers a range of frozen vegetables all at great value prices. Perfect for the Freezer-Raid Family Fish Pie, Iceland Perfect Mash (700g) is just £1 and Iceland Diced Onions (500g) just £1.25. Further family-cooking vegetable essentials include the Iceland Tenderstem Broccoli for just £1 and the Iceland Mixed Pepper Stir Fry (500g) for just £1.75. But that’s not all – Iceland has a 3 for £3 deal on chopped herbs perfect for the home-cookers, such as Iceland Chopped Garlic (100g, £1.50), Iceland Chopped Ginger (75g, £1.50) and Iceland Chopped Chilli (75g, £1.50).

Andrew Staniland, Iceland Foods, said: “There has never been a better moment to take another look at what is possible from the freezer aisle for your weekly shop. Not only is frozen food fresher, and healthier with less preservatives – there are some great new innovations that will bring excitement and variety to family mealtimes. It can also help reduce food waste, with a stocked freezer meaning there are always new options, while delivering on value.”

Deals exclusively available in-store and online at Iceland now. Visit https://www.iceland.co.uk/ for more information.

Frozen Food Deals:

  • 3 for £10 – Mix and Match on frozen fish and meat – Live Now
  • 3 for £3 on frozen chopped herbs – Live Now

Get more for your money with Iceland

  • Shoppers can sign up for a Bonus Card to receive a £1 bonus for every £20 they top up on their Bonus Card. The Bonus Card scheme also provides exclusive Bonus Card prices, special offers and chances to win.
  • Helping make it easier to manage budgets and plan ahead, the Bonus Card also offers free Home Delivery in-store and online.
  • Shoppers can sign up here to be the first to hear about competitions, giveaways, and top offers: https://www.iceland.co.uk/login?original=https%3A%2F%2Fwww.iceland.co.uk%2Faccount%2Fbonus-card
  • Free delivery is also available in store and online at Iceland. Simply spend £25 for home delivery and £40 minimum spend for next day online (for free). Same day or any in store or £35 online to receive its award-winning delivery service.
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